Commercial Strategy & Activation Specialist (Programmatic)

Omnicom Media

New York (NY)

On-site

USD 80,000 - 90,000

Full time

25 hours ago
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Benefits offered by this job

In-office 3 days/week

Job summary

Omnicom Media is seeking a dynamic Growth and Business Development professional to support Orion Strategic Business Development in ideating and packaging innovative programmatic solutions for existing clients and new business in the United States. You will help optimize opportunities, manage case studies and standardize operational frameworks.

Responsibilities include supporting Orion Select pitches, activating campaigns, post-campaign reporting, and coordinating with third-party partners like

Qualifications

  • Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes.
  • Capable of assessing and rank issues and tasks in order of importance for taking action.
  • Support IPG relationships for clients across all lines of business.
  • Knowledge of technology or measurement ad tech solutions, including platforms.
  • Experience in Data Analysis.
  • Capable of collaborating with multiple teams and maintaining a positive environment.
  • Experience in Project and Account Management.
  • Experienced communicator – concise and clear communication in all forms; emails, presentations, reports, etc.
  • Ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions.
  • Experience managing existing business relationships, partnerships, and alliances internally and externally.

Responsibilities

  • Support Growth teams and Orion Strategic Business Development in ideating and packaging innovative programmatic solutions for existing clients and new business
  • Support Orion Select client pitching by pulling historical performance data and analysing the opportunity to optimize within Orion select partnerships; managing case studies and library of materials; standardizing and documenting the operational framework (client heatmap, intake form, tech matrix, and planning calculator)
  • Manage activation of Orion Select Campaigns: optimize media plans across and deliver to Director; campaign setup (eg targeting, audience strategies, PMPs); campaign optimizations utilizing the Orion value calculator; post campaign reporting
  • Manage Activation for Orion Select campaigns that are activated through a 3rd party (eg Kinesso and managed services)
  • Identify key needs and requirements and share with negotiation teams
  • Participate in the ideation, evaluation and negotiation of product and commercial opportunities with tech and publisher partners to drive evolution of the Orion Select offering

Skills

New business development
Data analysis
Project management
Cross-functional collaboration
Effective communication

Tools

Kinesso

Job description

Omnicom Media is seeking a dynamic Growth and Business Development professional to support Orion Strategic Business Development in ideating and packaging innovative programmatic solutions for existing clients and new business in the United States. You will help optimize opportunities, manage case studies and standardize operational frameworks.

Responsibilities include supporting Orion Select pitches, activating campaigns, post-campaign reporting, and coordinating with third-party partners like

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