Channel Marketing Lead — GTM, MDF & Analytics

Staffmark; Berkeley Heights (NJ); On-site; USD 50,000 - 66,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off + More!

Job summary

Staffmark Total Talent Solutions is seeking a Channel Marketing Manager to drive go-to-market strategies for Verizon Business channels from Berkeley Heights, NJ. This on-site role partners with Sales, Product, and Finance to optimize MDF/SD budgets and ensure launch readiness.

Ideal candidates have 5–7+ years in channel marketing and strong Excel/Tableau/SAP skills, with a focus on ROI and data-driven decision making.

Qualifications

• Bachelor's degree in Marketing, Business, Finance, or related field required.
• 5–7+ years in channel marketing, sales ops, GTM, or financial analysis.
• Experience in telecom or consumer electronics preferred.

Responsibilities

• Verizon Business Channel: market support for GTM strategies for all client products.
• Manage MDF/SD budgets; coordinate invoicing with finance for ROI optimization.
• Support GTM for product launches across Verizon channels and assets on VZ.com.
• Identify automation opportunities; build tools and dashboards using AI/ analytics.
• Create reports to track KPIs on sales, programs, and budgets; advise leadership.
• Partner with Sales, Product, Finance and Verizon stakeholders for execution.

Skills

Process improvement

Financial analysis

Business analysis

Education

Bachelor’s degree in Marketing, Business, Finance, or a related field

Tools

MS Excel

Tableau

SAP

Job description

Staffmark Total Talent Solutions is seeking a Channel Marketing Manager to drive go-to-market strategies for Verizon Business channels from Berkeley Heights, NJ. This on-site role partners with Sales, Product, and Finance to optimize MDF/SD budgets and ensure launch readiness.

Ideal candidates have 5–7+ years in channel marketing and strong Excel/Tableau/SAP skills, with a focus on ROI and data-driven decision making.