Channel Marketing Manager

Staffmark; Berkeley Heights (NJ); On-site; USD 50,000 - 66,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off + More!

Job summary

Staffmark Total Talent Solutions is seeking a Channel Marketing Manager to drive go-to-market strategies for Verizon Business channels from Berkeley Heights, NJ. This on-site role partners with Sales, Product, and Finance to optimize MDF/SD budgets and ensure launch readiness.

Ideal candidates have 5–7+ years in channel marketing and strong Excel/Tableau/SAP skills, with a focus on ROI and data-driven decision making.

Qualifications

• Bachelor's degree in Marketing, Business, Finance, or related field required.
• 5–7+ years in channel marketing, sales ops, GTM, or financial analysis.
• Experience in telecom or consumer electronics preferred.

Responsibilities

• Verizon Business Channel: market support for GTM strategies for all client products.
• Manage MDF/SD budgets; coordinate invoicing with finance for ROI optimization.
• Support GTM for product launches across Verizon channels and assets on VZ.com.
• Identify automation opportunities; build tools and dashboards using AI/ analytics.
• Create reports to track KPIs on sales, programs, and budgets; advise leadership.
• Partner with Sales, Product, Finance and Verizon stakeholders for execution.

Skills

Process improvement

Financial analysis

Business analysis

Education

Bachelor’s degree in Marketing, Business, Finance, or a related field

Tools

MS Excel

Tableau

SAP

Job description

Job Title: Channel Marketing Manager

Location: Berkeley Heights, NJ

Pay Rate: $42.00/hr.

Schedule: Fully on-site, Monday – Friday | 8:00 AM to 5:00 PM (hours may vary)

Staffmark Total Talent Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Berkeley Heights, NJ.

Channel Marketing Manager

Top Skills:

1. Process improvement


2. Financial analysis


3. Business analysis

Responsibilities:

• Verizon Business Channel: Act as the marketing support person for the Verizon for Business channel, developing and executing comprehensive go-to-market strategies for all client products.


• Financial & Budget Management: Support the planning, execution, and reporting of Market Development Funds (MDF) and Sales Dollars (SD), ensuring alignment with strategic goals and maximizing return on investment (ROI). Manage invoicing and payment processes in coordination with finance.


• Go-To-Market (GTM) Excellence: Support the GTM process for all product launches across Verizon channels, ensuring launch readiness and confirming that all marketing and product assets are accurately represented on Verizon’s digital platforms (e.g., VZ.com).


• Process Automation & Enhancement: Identify opportunities to streamline team operations and data collection through automation. Develop and implement tools, dashboards, and processes (leveraging AI and advanced analytics) to improve efficiency and data-driven decision-making.


• Reporting & Analytics: Develop and maintain reports and dashboards to track key performance indicators (KPIs) related to sales, marketing program effectiveness, and budget utilization. Provide actionable insights and recommendations to leadership.


• Cross-Functional Collaboration: Serve as a key partner to internal teams including Sales, Product Management, and Finance, as well as external stakeholders at Verizon, to ensure seamless execution of all marketing and GTM initiatives.

Requirements:

• Bachelor’s degree in Marketing, Business, Finance, or a related field.


• 5-7+ years of experience in channel marketing, sales operations, go-to-market strategy, or financial analysis, preferably within a corporate environment.


• Experience in the telecommunications or consumer electronics industry is strongly preferred.


• Financial Acumen: Demonstrated experience with budget management, financial tracking (MDF, co-op, or similar), and ROI analysis.


• Technical Proficiency: Strong technical aptitude with a proven ability to learn and implement new software and tools. Advanced skills in MS Excel are required. Experience with data visualization tools (e.g., Tableau), analytics platforms, or basic scripting/AI tool development is highly desirable.


• Knowledge and familiarity with Enterprise Resource Planning (ERP) like SAP are preferred.


• Project Management: Highly organized with a proven ability to manage multiple projects in a dynamic, deadline-driven environment.


• Communication Skills: Exceptional written and verbal communication skills, with the ability to create compelling presentations (MS PowerPoint) and clearly articulate complex information to stakeholders at all levels.


• Collaborative Spirit: A proactive and independent contributor who also excels in a team environment, with a demonstrated ability to build and maintain excellent working relationships.

Preferred Skills:

• Verbal and written communication skills, negotiation skills, customer service and interpersonal skills.


• Strong ability to work independently and manage one’s time.


• Strong mentoring skills necessary to provide support and constructive performance feedback.


• Strong knowledge of principles and methods for showing, promoting, and selling products or services.


• Strong ability to develop marketing and pricing strategy.


• Strong knowledge of media production, communication, and dissemination techniques and methods.

Staffmark talent working with this client receives competitive compensation and a great benefits package!

Employee Benefits Include:

• Medical


• Dental


• Vision


• 401k


• Paid Time Off + More!