Channel Marketing Manager

Staffmark Group; Berkeley Heights (NJ); On-site; USD 48,000 - 68,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off

Job summary

Staffmark Total Talent Solutions is recruiting for a Channel Marketing Manager based in Berkeley Heights, NJ. This on-site role focuses on developing GTM strategies for Verizon Business, managing MDF/SD budgets, and driving marketing programs that align with ROI goals.

Ideal candidates have 5–7+ years in channel marketing or financial analysis, strong Excel and data visualization skills, and familiarity with SAP. Collaboration with Sales, Product, and Finance is essential.

Qualifications

• Bachelor's degree in Marketing, Business, Finance, or a related field.
• 5-7+ years of experience in channel marketing, sales operations, go-to-market strategy, or financial analysis.
• Experience in telecommunications or consumer electronics industry preferred.
• Strong Excel skills; experience with data visualization tools (Tableau) and ERP familiarity (SAP).

Responsibilities

• Verizon Business Channel: Act as the marketing support person for the Verizon for Business channel, developing and executing comprehensive go-to-market strategies for all client products.
• Financial & Budget Management: Support the planning, execution, and reporting of Market Development Funds (MDF) and Sales Dollars (SD), ensuring alignment with strategic goals and maximizing ROI. Manage invoicing and payment processes in coordination with finance.
• Go-To-Market (GTM) Excellence: Support the GTM process for all product launches across Verizon channels, ensuring launch readiness and confirming that all marketing and product assets are accurately represented on Verizon's digital platforms (e.g., VZ.com).
• Process Automation & Enhancement: Identify opportunities to streamline team operations and data collection through automation. Develop and implement tools, dashboards, and processes (leveraging AI and advanced analytics) to improve efficiency and data-driven decision-making.
• Reporting & Analytics: Develop and maintain reports and dashboards to track KPIs related to sales, marketing program effectiveness, and budget utilization. Provide actionable insights and recommendations to leadership.
• Cross-Functional Collaboration: Serve as a key partner to internal teams including Sales, Product Management, and Finance, as well as external stakeholders at Verizon, to ensure seamless execution of all marketing and GTM initiatives.

Skills

Process improvement

Financial analysis

Business analysis

Education

Bachelor's degree in Marketing, Business, Finance, or a related field

Tools

Tableau

Excel

SAP

Job description

Channel Marketing Manager

Staffmark Total Talent Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Berkeley Heights, NJ.

Location

Berkeley Heights, NJ

Pay Rate

$42.00/hr.

Schedule

Fully on-site, Monday - Friday | 8:00 AM to 5:00 PM (hours may vary)

Top Skills

1. Process improvement
2. Financial analysis
3. Business analysis

Responsibilities

• Verizon Business Channel: Act as the marketing support person for the Verizon for Business channel, developing and executing comprehensive go-to-market strategies for all client products.
• Financial & Budget Management: Support the planning, execution, and reporting of Market Development Funds (MDF) and Sales Dollars (SD), ensuring alignment with strategic goals and maximizing return on investment (ROI). Manage invoicing and payment processes in coordination with finance.
• Go-To-Market (GTM) Excellence: Support the GTM process for all product launches across Verizon channels, ensuring launch readiness and confirming that all marketing and product assets are accurately represented on Verizon's digital platforms (e.g., VZ.com).
• Process Automation & Enhancement: Identify opportunities to streamline team operations and data collection through automation. Develop and implement tools, dashboards, and processes (leveraging AI and advanced analytics) to improve efficiency and data-driven decision-making.
• Reporting & Analytics: Develop and maintain reports and dashboards to track key performance indicators (KPIs) related to sales, marketing program effectiveness, and budget utilization. Provide actionable insights and recommendations to leadership.
• Cross-Functional Collaboration: Serve as a key partner to internal teams including Sales, Product Management, and Finance, as well as external stakeholders at Verizon, to ensure seamless execution of all marketing and GTM initiatives.

Requirements

• Bachelor's degree in Marketing, Business, Finance, or a related field.
• 5-7+ years of experience in channel marketing, sales operations, go-to-market strategy, or financial analysis, preferably within a corporate environment.
• Experience in the telecommunications or consumer electronics industry is strongly preferred.
• Financial Acumen: Demonstrated experience with budget management, financial tracking (MDF, co-op, or similar), and ROI analysis.
• Technical Proficiency: Strong technical aptitude with a proven ability to learn and implement new software and tools. Advanced skills in MS Excel are required. Experience with data visualization tools (e.g., Tableau), analytics platforms, or basic scripting/AI tool development is highly desirable.
• Knowledge and familiarity with Enterprise Resource Planning (ERP) like SAP are preferred.
• Project Management: Highly organized with a proven ability to manage multiple projects in a dynamic, deadline-driven environment.
• Communication Skills: Exceptional written and verbal communication skills, with the ability to create compelling presentations (MS PowerPoint) and clearly articulate complex information to stakeholders at all levels.
• Collaborative Spirit: A proactive and independent contributor who also excels in a team environment, with a demonstrated ability to build and maintain excellent working relationships.

Preferred Skills

• Verbal and written communication skills, negotiation skills, customer service and interpersonal skills.
• Strong ability to work independently and manage one's time.
• Strong mentoring skills necessary to provide support and constructive performance feedback.
• Strong knowledge of principles and methods for showing, promoting, and selling products or services.
• Strong ability to develop marketing and pricing strategy.
• Strong knowledge of media production, communication, and dissemination techniques and methods.

Staffmark talent working with this client receives competitive compensation and a great benefits package!

Employee Benefits

• Medical
• Dental
• Vision
• 401k
• Paid Time Off + More!

The base pay range listed reflects what we reasonably expect to offer for this role. Actual pay may vary based on location, experience, and performance. Depending on the position, benefits may include medical, dental, and vision coverage; retirement and savings plans; paid holidays and time off; supplemental insurance; and additional wellness or incentive programs.

About Us

At Staffmark, we connect hardworking people with great companies, creating opportunities that make a lasting impact.

Staffmark is an equal opportunity employer. All applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other legally protected status. Staffmark offers reasonable accommodations for qualified individuals with disabilities; contact your local branch for inquiries. Staffmark is an E-Verify employer. See our Privacy Notice for Candidates and Employees/Contractors at https://smgroupna.com/privacy-notice-for-candidates-and-employees-contractors. By applying, you consent to receive AI-generated and non-AI-generated calls, texts, or emails from Staffmark Group, its affiliates, and partners. Frequency varies and message/data rates may apply. Reply STOP to cancel or HELP for help.