Category & Channel Marketing Manager

Behr Sales LLC; United States; Remote; USD 76,000 - 120,000; Full time

Benefits offered by this job

Culture & inclusion

Wellbeing benefits

Learning & development

Volunteer day

Job summary

Delta Faucet Company is seeking a results-driven Channel Marketing Specialist to own category plans across bath, shower doors and kitchen sinks, and to support sell-in strategies with major retailers.

You will partner with Sales, Product, Supply Chain, Creative, and Marketing teams to drive omnichannel merchandising, manage budgets, and deliver customer-ready materials while analyzing performance to uncover opportunities.

Qualifications

• Bachelor’s degree in Business, Marketing, or related field.
• Minimum 5 years of experience in channel marketing or related fields.
• Experience collaborating with major retailers and cross-functional teams.
• Strong analytical and organizational skills.

Responsibilities

• Own customer and category plans across bathing, shower doors and kitchen sinks.
• Support sell-in strategies to gain placement for emerging categories.
• Track progress of category initiatives against timelines, priorities and milestones.
• Support omnichannel merchandising execution with Sales, Ecommerce, and Creative teams.
• Coordinate with Lowe’s team for pod labels, signage, and off-shelf merchandising solutions.
• Prepare sell-in tools, product information, and customer-ready materials.
• Assist in planning and managing display and selling budgets for assigned categories.
• Ensure investments align with approved plans and are executed accurately.
• Coordinate budget usage, timelines, and execution details with internal and external teams.
• Maintain documentation and reporting to support spend visibility.
• Develop and execute customer-specific marketing programs with e-commerce and retail media teams.
• Coordinate with stakeholders and agencies to execute marketing assets and merchandising solutions.
• Monitor category performance and merchandising effectiveness using internal data.
• Compile insights and summaries for customer meetings and business updates.
• Support data accuracy across customer-facing materials and internal reporting.
• Partner with Sales, Product, Supply Chain, Creative, and Visual Merchandising teams to align execution.
• Coordinate timelines, approvals, and deliverables for on-time execution.
• Identify product gaps, merchandising opportunities, and process improvements.

Skills

5+ years experience in channel/retail

Lowe’s experience

Analytical & organizational skills

Education

Bachelor’s degree in Business, Marketing, or related field

Job description

Delta Faucet Company is seeking a results-driven Channel Marketing Specialist to own category plans across bath, shower doors and kitchen sinks, and to support sell-in strategies with major retailers.

You will partner with Sales, Product, Supply Chain, Creative, and Marketing teams to drive omnichannel merchandising, manage budgets, and deliver customer-ready materials while analyzing performance to uncover opportunities.