Business Development Sales Director

Southwire Company, LLC; South Fulton (GA); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

401k with Matching

Health, Life, Dental, Vision Insurance

Paid Time Off & Holidays

Disability Insurance

Tuition Reimbursement

Advancement & Growth opportunities

Parental Leave

Job summary

Southwire Company, LLC seeks an experienced strategic Business Development leader to identify high-impact growth opportunities across the electrical industry. You will advisory cross-functional strategy, leveraging analytics and market insight to influence sales planning and performance optimization.

As a recognized expert, you will coordinate with senior leaders in product, marketing, operations, and finance to drive scalable, long-term growth initiatives and expand brand visibility through

Qualifications

• Bachelor's degree required; Master's degree preferred.
• 8–11 years of experience in strategic business development or related field.
• Experience coordinating cross-functional teams and senior stakeholders.

Responsibilities

• Develops strategy for business development and sales growth across product lines and channels.
• Partners to identify and pursue strategic opportunities, including partnerships and new markets.
• Creates business cases and go-to-market plans aligning capabilities with market needs.
• Derives actionable insights from data, trends, and benchmarking to shape pipeline priorities.
• Monitors lead generation, deal conversion, and account penetration for continuous improvement.
• Advises executive leadership on emerging models and investment strategies.
• Coordinates with partners and industry associations to build brand visibility.
• Guides opportunities qualification and alignment between sales, product, and commercial teams.
• Ensures cross-functional teams align business development goals with capacity and investments.
• Performs other duties as assigned; complies with policies.

Skills

Customer Relationship Management

Market Research

Analytical Skills

Relationship Building

Influencing Skills

Forecasting

Negotiation

Critical Thinking

Stakeholder Engagement

Education

Bachelor's Degree

Master's degree

Job description

Location

Remote

Job Summary

Leads strategic business development initiatives by applying deep industry expertise and market insight to identify high-impact growth opportunities across the electrical industry. Acts as a key advisor in cross-functional strategy, leveraging advanced analytics, competitive intelligence, and internal collaboration to influence sales planning and performance optimization. Operates with autonomy while partnering with senior leaders across product, marketing, operations, and finance to drive scalable, long-term sales initiatives.

Recognized as a subject matter expert and key contributor to enterprise commercial strategy.

Key Responsibilities

• Develops strategy for business development and sales growth, defining target markets, competitive positioning, and expansion opportunities across multiple product lines and channels.
• Partners to identify, evaluate, and pursue strategic opportunities, including partnerships, joint ventures, and new market entry plans.
• Creates business cases and go-to-market plans that align technical capabilities with market needs, driving alignment between sales, product, and commercial teams.
• Develops actionable insights from customer data, market trends, and competitor benchmarking to shape pipeline priorities and sales readiness.
• Implements systems to monitor and optimize lead generation, deal conversion, and account penetration, ensuring continuous improvement in sales effectiveness.
• Advises executive leadership on emerging business models, customer needs, and economic shifts that impact long-term growth and investment strategies.
• Coordinates externally with key partners, industry associations, and market influencers to build brand visibility and uncover new commercial opportunities.
• Partners with sales and marketing teams on opportunity qualification, relationship management, and solution positioning to enhance capability and close rates.
• Provides guidance to cross-functional teams on aligning business development goals with operational capacity, product innovation, and strategic investments.
• Performs other duties as assigned
• Complies with all policies and standards
• Manages staff performance and development, coaching team members to achieve their full potential in contributing to the department's goals.

Required Education & Experience

Minimum Education Level: Bachelor's Degree

Years of Experience

8-11 Years

Preferred Education & Experience

Minimum Education Level: Master's degree

Years of Experience

12-14 Years

Spans of Control

• Does this role Manage Southwire Team Members:
• No

Travel

None

Physical Requirements

Driving: 20%

Moving: 5%

Standing: 5%

Sitting: 70%

Working Conditions

Office

Other Work in field

Equipment

Computer/Keyboard

Competencies

• Action Oriented
• Plans and Aligns
• Customer Focus
• Balances Stakeholders
• Collaborates
• Nimble Learning

Skills

• Customer Relationship Management
• Market Research
• Analytical Skills
• Relationship Building
• Enthusiasm
• Influencing Skills
• Negotiation
• Forecasting
• Critical Thinking
• Stakeholder Engagement

Benefits We

Offer:

• 401k with Matching
• Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
• Paid Time Off & Paid Holidays
• Long & Short-Term Disability
• Supplemental Insurance Plans
• Employee Assistance Program
• Employee Referral Program
• Tuition Reimbursement Programs
• Advancement & Professional Growth opportunities
• Parental Leave
• & More

Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.