Business Development Sales Director

Southwire Company; Remo (VA); Remote; USD 130,000 - 170,000; Full time

Benefits offered by this job

401k with Matching

Health Insurance

Paid Time Off

Tuition Reimbursement

Advancement & Professional Growth

Job summary

Southwire Company is seeking a Senior Strategic Business Development leader to drive growth in the electrical industry. You will apply industry expertise to influence sales planning and enterprise strategy, collaborating with product, marketing, operations, and finance to scale initiatives.

The role requires executive collaboration, market insight, and the ability to shape long-term opportunities while guiding cross-functional teams across channels and product lines.

Qualifications

• Minimum education: Bachelor's Degree.
• 8-11 years experience.
• Masters degree preferred; CPBD or equivalent.

Responsibilities

• Develops strategy for business development and sales growth across product lines and channels.
• Identifies, evaluates, and pursues strategic opportunities including partnerships and new market entry.
• Creates business cases and go-to-market plans aligning capabilities with market needs.
• Develops actionable insights from customer data, market trends, and benchmarks to shape pipeline priorities.
• Monitors lead generation, deal conversion, and account penetration for sales effectiveness.

Skills

CRM

Market Research

Analytical Skills

Relationship Building

Enthusiasm

Influencing

Negotiation

Forecasting

Critical Thinking

Stakeholder Engagement

Education

Bachelor's Degree

Master's Degree

CPBD Certification

Job description

A leader in technology and innovation, Southwire Company, LLC is one of North America's largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools and jobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner. We are proud to offer competitive compensation, employee benefits, tuition reimbursement and unlimited growth opportunities. Our more than seven decades of progressive growth can be attributed to our determination to developing innovative systems and solutions, exercising environmental stewardship and enhancing the well-being of the communities in which we work and live. Location: Remote.

Job Summary

Leads strategic business development initiatives by applying deep industry expertise and market insight to identify high-impact growth opportunities across the electrical industry. Acts as a key advisor in cross-functional strategy, leveraging advanced analytics, competitive intelligence, and internal collaboration to influence sales planning and performance optimization. Operates with autonomy while partnering with senior leaders across product, marketing, operations, and finance to drive scalable, long-term sales initiatives. Recognized as a subject matter expert and key contributor to enterprise commercial strategy.

Key Responsibilities

• Develops strategy for business development and sales growth, defining target markets, competitive positioning, and expansion opportunities across multiple product lines and channels.
• Partners to identify, evaluate, and pursue strategic opportunities, including partnerships, joint ventures, and new market entry plans.
• Creates business cases and go-to-market plans that align technical capabilities with market needs, driving alignment between sales, product, and commercial teams.
• Develops actionable insights from customer data, market trends, and competitor benchmarking to shape pipeline priorities and sales readiness.
• Implements systems to monitor and optimize lead generation, deal conversion, and account penetration, ensuring continuous improvement in sales effectiveness.
• Advises executive leadership on emerging business models, customer needs, and economic shifts that impact long-term growth and investment strategies.
• Coordinates externally with key partners, industry associations, and market influencers to build brand visibility and uncover new commercial opportunities.
• Partners with sales and marketing teams on opportunity qualification, relationship management, and solution positioning to enhance capability and close rates.
• Provides guidance to cross-functional teams on aligning business development goals with operational capacity, product innovation, and strategic investments.
• Performs other duties as assigned.
• Complies with all policies and standards.
• Manages staff performance and development, coaching team members to achieve their full potential in contributing to the department's goals.

Required Education & Experience

Minimum Education Level: Bachelor's Degree

Years of Experience: 8-11 Years

Preferred Education & Experience

Minimum Education Level: Master's degree

Licenses/Certificates: Certified Professional in Business Development (CPBD) or equivalent

Years of Experience: 12-14 Years

Spans of Control

Does this role Manage Southwire Team Members: No

Travel

Travel: None

Physical Requirements

Driving: 20%

Moving: 5%

Standing: 5%

Sitting: 70%

Working Conditions

Office

Other Work in field

Equipment

Computer/Keyboard

Competencies

Action Oriented

Plans and Aligns

Customer Focus

Balances Stakeholders

Collaborates

Nimble Learning

Skills

Customer Relationship Management

Market Research

Analytical Skills

Relationship Building

Enthusiasm

Influencing Skills

Negotiation

Forecasting

Critical Thinking

Stakeholder Engagement

Benefits We Offer

• 401k with Matching
• Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
• Paid Time Off & Paid Holidays
• Long & Short-Term Disability
• Supplemental Insurance Plans
• Employee Assistance Program
• Employee Referral Program
• Tuition Reimbursement Programs
• Advancement & Professional Growth opportunities
• Parental Leave
• & More

Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.