National Sales Director

Southwire Company

Carrollton (GA)

On-site

USD 120,000 - 190,000

Full time

14 days+
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Job summary

Southwire Company, LLC is seeking a senior sales leader to drive growth across a broad, high-impact territory by applying market analytics, product positioning, and executive-level collaboration. You will advise on pricing, territory coverage, and channel strategy while guiding cross-functional teams to align demand and execution.

This role requires 8–11 years of sales experience in the electrical industry, a Bachelor's degree with a Sales/Business Administration focus, and travel about 60% to

Qualifications

  • Minimum Education Level: Bachelor's Degree
  • Specialized Degree: Sales, Business Administration
  • Years of Experience: 8-11 Years
  • Field of Expertise: Sales experience in electrical industry
  • Travel: 60% travel requirement

Responsibilities

  • Manages priority client accounts with high strategic value, advising on long-term growth strategies.
  • Cultivates relationships with senior leaders to maintain client satisfaction and alignment with objectives.
  • Leads negotiations and finalizes high-value contracts to drive revenue and partnerships.
  • Advises on pricing models, territory coverage, and channel strategy using real-time data.
  • Coordinates with partners, marketing, and operations to align demand, fulfillment, and support.
  • Analyzes sales data and market trends to identify growth opportunities and strategic recommendations.

Skills

Account leadership
Strategic selling
Forecasting
Negotiation
Market analytics
Relationship building
Pricing strategy
Channel strategy
Product management
Critical thinking

Education

Bachelor's degree
Sales, Business Administration

Tools

CRM

Job description

A leader in technology and innovation, Southwire Company, LLC is one of North America’s largest wire and cable producers. Southwire and its subsidiaries manufacture building wire and cable, utility products, metal-clad cable, portable and electronic cord products, OEM wire products and engineered products. In addition, Southwire supplies assembled products, contractor equipment, electrical components, hand tools andjobsite power and lighting solutions. The company also offers digital solutions including contractor planning and utility grid resiliency as well as field services including cable testing, rejuvenation and replacement to support our customers as a value-add partner.We are proud to offer competitive compensation, employee benefits, tuitionreimbursement andunlimited growth opportunities. Ourmore thanseven decades of progressive growth can be attributed to our determination to developinginnovative systems and solutions, exercising environmental stewardshipand enhancing the well-being ofthe communitiesin which we work and live.How will you power what’spossible?

Job Summary

Location: Must be near a major airport

Leads strategically important accounts across a broad, high-impact territory by applying deep expertise in market analytics, organizational dynamics, and product positioning. Acts as a strategic advisor and sales performance architect across departments, driving growth through operational alignment, advanced forecasting, and data-driven planning.

Key Responsibilities
  • Manages priority client accounts with high strategic value, applying deep expertise to advise on long-term growth strategies aligned with business objectives.
  • Cultivates strong relationships with senior leaders and key stakeholders to maintain client satisfaction and strategic alignment.
  • Acts with significant autonomy, partnering with executives to facilitate clear communication and effectively drive key organizational priorities forward.
  • Develops actionable insights from competitor analysis, customer segmentation, and national sales trends to refine commercial strategy and drive continuous improvement.
  • Leads negotiations and finalize complex, high-value contracts that drive revenue growth and solidify strategic partnerships. .
  • Advises senior leadership on pricing models, territory coverage, and channel strategy based on real-time data and long-term market projections.
  • Coordinates externally with strategic partners, marketing, and operations teams to synchronize demand generation, fulfillment, and post-sales support.
  • Analyzes sales performance data and market trends to identify growth opportunities and make data-driven recommendations to senior leadership.
  • Serves as a trusted resource on company offerings, guiding both clients and teams with specialized knowledge.
  • Supports company’s growth initiatives by identifying potential new clients, developing strategic partnerships, and expanding the organization's national footprint.
  • Performs other duties as assigned
  • Complies with all policies and standards
  • Manages staff performance and development, coaching team members to achieve their full potential in contributing to the department's goals.
Required Education & Experience

Minimum Education Level: Bachelor's Degree

Specialized Degree: Sales, Business Administration

Years of Experience: 8-11 Years

Field of Expertise: Sales experience in electrical industry

Preferred Education & Experience

Specialized Degree: Business Administration

Years of Experience: 12-14 Years

Field of Expertise: Sales experience in electrical industry

Spans of Control

Does this role Manage Southwire Team Members: No

Travel

Travel: 60%

Equipment

Computer/Keyboard

Action Oriented

Balances Stakeholders

Customer Focus

Nimble Learning

Plans and Aligns

Skills

Business Acumen

Customer Relationship Management

Market Research

Analytical Skills

Relationship Building

Negotiation

Forecasting

Product Management

Critical Thinking

Southwire is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.

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