Business Development Associate: Lead Gen & Outreach

Brown & Brown, Inc.; Michigan; Hybrid; USD 52,000 - 90,000; Full time

Benefits offered by this job

Health Benefits

401k

Student Loan Help

Tuition Reimbursement

Mental Health Services

PTO & Holidays

Partner Discounts

Job summary

Brown & Brown, Inc. is seeking a Business Development Associate in Michigan to drive lead generation and sales support. You will cold-call prospects, schedule first meetings, and assist in managing new business leads for the Sales Team.

You will use Salesforce and other tools to track activity, build relationships, and communicate value to potential clients while staying up-to-date on industry trends.

Qualifications

• BS/BA degree in a related field is required.
• Prior business development or cold-calling experience preferred.
• Experience with CRM systems and data management.
• Proficiency with Microsoft Office (Word, PowerPoint, Excel).
• Strong verbal and written communication skills; professional telephone etiquette.

Responsibilities

• Identify business opportunities and develop leads to set first meetings.
• Articulate the business value proposition to prospective clients.
• Develop an understanding of competitors and market strategies.
• Learn our processes and sales tools to stay current in the industry.
• Proactively connect with new prospects and nurture existing relationships.
• Monitor lead flow in Salesforce and ensure timely assignment and execution.
• Coordinate meetings with the Sales Team via multiple channels (email, phone, direct mail, social).
• Manage Salesforce as CRM, data repository, reporting and forecasting tool.
• Review opportunities to differentiate us from competitors.
• Support prospect communications through CRM and sales tech stacks.

Skills

Microsoft Office

CRM experience

Verbal & written comms

Professional communication

Research skills

Sales research

Virtual office experience

Cold-calling

Education

BS/BA Degree

Tools

Salesforce

Job description

Brown & Brown, Inc. is seeking a Business Development Associate in Michigan to drive lead generation and sales support. You will cold-call prospects, schedule first meetings, and assist in managing new business leads for the Sales Team.

You will use Salesforce and other tools to track activity, build relationships, and communicate value to potential clients while staying up-to-date on industry trends.