Brand Growth Marketing Manager

Fotlinc; Nashville (TN); On-site; USD 95,000 - 130,000; Full time

Benefits offered by this job

Competitive Pay

Medical, dental, vision, life &dis

Vacation

Paid holidays

401(k)

Employee Assistance Program

Job summary

Fotlinc in Nashville, TN is seeking a Marketing Manager to own brand performance and drive growth. This on-site role requires travel to Bowling Green, KY for onboarding.

You will translate insights into strategies across product, pricing, promotions, and forecasting while leading cross-functional teams to deliver measurable impact. The role emphasizes analytics, budget stewardship, and talent development within a fast-paced consumer marketing environment.

Qualifications

• Bachelor’s degree in Marketing or related field.
• 5+ years of consumer marketing experience with ownership of brand, category, or business results.
• Experience developing marketing strategies across product, pricing, promotion, and distribution.
• Financial acumen, including budgets, P&L drivers, margins, and data-informed recommendations.
• Ability to lead cross-functional work with internal teams, agencies, and external partners.
• Strong verbal, written, and presentation skills for varied audiences.
• Independent judgment, problem solving, prioritization, accuracy, and attention to detail.
• Leadership capability, including coaching, feedback, team development, and accountability.
• Proficiency with Microsoft Office Suite, including Excel, PowerPoint, and Word.

Responsibilities

• Lead brand and business growth by translating insights into strategies that drive revenue and profitability.
• Develop product portfolio strategy and coordinate with Merchandising, Design, Sales, and Planning.
• Create pricing, trade, and promotions that meet margins and drive sell-in and sell-through.
• Synthesize consumer, customer, financial, and marketplace insights into actionable leadership updates.

Skills

Consumer marketing

Cross-functional collaboration

Brand management

Budget management

Forecasting

Data-driven decisions

Communication

Education

Bachelor's in Marketing or related field

MBA preferred

Tools

Excel

PowerPoint

Word

Job description

Fotlinc in Nashville, TN is seeking a Marketing Manager to own brand performance and drive growth. This on-site role requires travel to Bowling Green, KY for onboarding.

You will translate insights into strategies across product, pricing, promotions, and forecasting while leading cross-functional teams to deliver measurable impact. The role emphasizes analytics, budget stewardship, and talent development within a fast-paced consumer marketing environment.