Brand Growth & Analytics Lead

Skill; Stamford (CT); On-site; USD 62,000 - 76,000; Part time

Job summary

Skill is seeking a Brand Manager to bridge brand strategy, project management, and hands-on analytics in Stamford, CT. You will own day-to-day brand execution, lead cross-functional initiatives, and serve as the analytics resource for monthly reviews and ad-hoc requests.

You’ll use Circana (IRI) data and other syndicated sources to identify drivers, opportunities, and defend recommendations. Strong communication and Excel skills are essential.

Qualifications

• Minimum 3–5 years in Brand Management, Category Management, or Marketing Analytics in CPG.
• Experience with syndicated POS and household panel data is required.

Responsibilities

• Deliver Annual Brand Plans: develop and execute programs including packaging, promotions, media campaigns and launches.
• Lead cross-functional partners across Insights, R&D, Supply Chain and Finance to execute initiatives and prepare leadership materials.
• Run Brand Performance Reviews: analyze market share, volume, shipments; identify drivers, risks and opportunities.
• Support Commercial & Retail Planning: work with Sales to ensure brand initiatives are executed across channels.
• Be the Data Subject Matter Expert: use Circana/IRI data to answer day-to-day questions; build reusable reports.

Skills

Brand management

Project management

Data analysis

Advanced Excel

Communication

Education

Bachelor's degree in Business/Marketing

MBA preferred

Tools

Circana (IRI) Unify

Nielsen experience

Job description

Skill is seeking a Brand Manager to bridge brand strategy, project management, and hands-on analytics in Stamford, CT. You will own day-to-day brand execution, lead cross-functional initiatives, and serve as the analytics resource for monthly reviews and ad-hoc requests.

You’ll use Circana (IRI) data and other syndicated sources to identify drivers, opportunities, and defend recommendations. Strong communication and Excel skills are essential.