Brand Engagement Lead: Events & LinkedIn Outreach

Inriver; Oregon; Híbrido; USD 50.000 - 60.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, vision

401K

STD/LTD

Descripción de la vacante

Inriver is seeking a Brand Engagement Specialist to be the public face of the brand at trade shows, on LinkedIn, and in outreach. You will drive qualified meetings for the sales team by blending presence, credibility, and thoughtful communication with target accounts.

You will own events, build the company’s LinkedIn presence, and run human-centered outreach using Navigator, 6sense, and email. Travel up to 25% is expected, with growth opportunities in a fast-moving B2B SaaS environment.

Formación

• 1–2 years in sales (SDR/BDR) or field marketing (events)
• Confident, curious communicator comfortable starting conversations in person and online
• Clear written communication for LinkedIn and email; active LinkedIn presence or plan
• Willingness to travel for events (25%)
• Self-motivated, organized, and disciplined about follow-up
• Coachable with drive to learn a technical B2B product

Responsabilidades

• Own the room at events (trade shows, conferences, customer events) and secure meetings
• Build Inriver's presence on LinkedIn with regular posting and thoughtful engagement
• Drive outreach using LinkedIn Navigator, 6sense, and email to book meetings and qualify leads
• Hand off qualified meetings to Account Executives with context; keep prospects engaged
• Follow up after events; log activity in Salesforce and prioritize accounts with 6sense
• Collaborate with Marketing on events/campaigns and with Sales on account targeting
• Develop working knowledge of PIM and customer industries for credible conversations

Conocimientos

Sales/BDR experience

Public speaking

LinkedIn outreach

Strong follow-up

Herramientas

Salesforce

6sense

LinkedIn Sales Navigator

Descripción del empleo

Inriver is seeking a Brand Engagement Specialist to be the public face of the brand at trade shows, on LinkedIn, and in outreach. You will drive qualified meetings for the sales team by blending presence, credibility, and thoughtful communication with target accounts.

You will own events, build the company’s LinkedIn presence, and run human-centered outreach using Navigator, 6sense, and email. Travel up to 25% is expected, with growth opportunities in a fast-moving B2B SaaS environment.