B2B Outside Sales Executive

Ace Hardware Corporation; Chattanooga (TN); Hybrid; USD 57,000 - 65,000; Full time

Benefits offered by this job

Incentive opportunities

Company Car, phone and fuel card

401(k) retirement plan

Paid time off

Job summary

Ace Hardware Corporation is seeking an Outside Sales Representative to drive B2B sales, manage accounts, and connect business customers with Ace retailers for solutions and services. The role emphasizes consultative selling, pipeline development, and disciplined CRM use to ensure growth.

It requires building relationships with independent Ace retailers, meeting customers’ business needs, and coordinating delivery, credit, and digital tools across a defined territory in the United States.

Qualifications

• Two years of B2B sales or related customer-facing sales experience preferred.
• Prospect, build pipeline, conduct customer meetings, identify needs, follow up on quotes, and develop recurring business accounts.
• Strong consultative selling skills to understand customer operations and recommend solutions.
• Ability to work with independent participating Ace retailers, retailer leaders, store associates, vendors, customers, and internal Ace teams.
• Clear communication with customers and retailer contacts regarding opportunities, needs and next steps.
• Strong organization, time management, and territory planning skills.
• Proficient with CRM tools, customer data, sales reporting, MS Excel, Word, PowerPoint, Outlook.
• Ability to travel daily within a territory and work flexible hours, including overnight travel.
• Bachelor's degree preferred or equivalent experience.
• Excellent verbal, written, interpersonal, negotiation, and issue-resolution skills.
• Independent work with limited supervision and disciplined follow-up.

Responsibilities

• Identify, contact, and develop business customers within assigned market or territory.
• Build a pipeline of prospects and active accounts using data, referrals, CRM activity and retailer input.
• Conduct customer discovery, site visits, needs assessments, quote follow-up, and account planning to grow B2B sales.
• Understand customer operations and recommend relevant Ace products, services, programs and solutions.
• Connect customers with product categories, vendor resources, special order options, delivery or fulfillment options, trade credit, digital tools, and B2B capabilities.
• Represent Ace for Business professionally.
• Coordinate with Ace retailers regarding customer opportunities, order needs, fulfillment timing, and follow-up.
• Provide visibility to customer activity and next steps; recognize retailers' store-level decisions.
• Recommend retailer considerations related to B2B leads, information capture, routing, handoff and service expectations.
• Execute a disciplined sales process: prospecting, qualification, meetings, tracking, quotes, order coordination, post-sale development.
• Maintain CRM records, notes, activity, pipeline status, next steps for visibility and accountability.
• Use data to prioritize accounts and recommend growth actions.
• Leverage vendor resources and Ace B2B programs to identify practical solutions for customers.
• Connect customers and retailers to product training, sales events, and account-specific resources.
• Support adoption of B2B digital tools, trade credit, e-commerce features, vendor programs and growth initiatives.
• Follow up with customers and coordinate with retailers on questions, orders, delivery, service needs and issue resolution.
• Escalate gaps and issues through Ace/retailer contacts for timely communication.
• Provide updates to Field Sales Manager and Ace leadership.

Skills

B2B sales

CRM proficiency

Communication skills

Territory planning

Travel ability

MS Office

Independent work

Education

Bachelor's degree in business or related field

Equivalent practical experience

Tools

CRM software

Excel

PowerPoint

Outlook

Job description

Ace Hardware Corporation is seeking an Outside Sales Representative to drive B2B sales, manage accounts, and connect business customers with Ace retailers for solutions and services. The role emphasizes consultative selling, pipeline development, and disciplined CRM use to ensure growth.

It requires building relationships with independent Ace retailers, meeting customers’ business needs, and coordinating delivery, credit, and digital tools across a defined territory in the United States.