B2B Marketing Operations & Growth Specialist

Luminik; Purchase (NY); On-site; USD 84,000 - 135,000; Full time

Benefits offered by this job

Medical, dental, vision insurance

401k with company match

Paid time off & holidays

Tuition reimbursement

Fitness reimbursement

Job summary

Mastercard is seeking a Specialist, B2B Marketing Operations to support growth of B2B marketing capabilities across Corporate Solutions, Transfer Solutions, and SME in the US. You will collaborate with internal teams, agencies, sponsorships, and external partners to design compelling activities, measure effectiveness, and refine strategy.

You will work with product, marketing, Sales/BD, and research teams to drive key messaging and ensure compliance, shaping events, campaigns, and thought

Qualifications

• Team player with ability to build strong stakeholder relationships.
• Experience creating tech-enabled marketing processes and campaigns.
• Proactive in driving improvements and problem solving.
• Excellent written and verbal communication tailored to audience.
• Creative marketer with ability to craft digital content.
• Detail-oriented with ability to manage multiple projects.

Responsibilities

• Own and evolve the CNPF event attendance strategy for sales and BD teams.
• Track campaign performance and optimize based on data.
• Collaborate with product, marketing ops, sponsorships, media, agency partners and sales.
• Develop thought leadership needs with cross-functional teams.
• Identify growth opportunities with account managers.

Skills

Team player

Relationship building

Proactive problem solving

Clear communicator

Creative marketing content

Attention to detail

Microsoft Office

Excel

PowerPoint

AI skills

Salesforce

Marketing platforms

Event marketing

Education

Tools

Salesforce

Marketing automation platforms

Sponsorship management tools

Data analysis tools

Job description

Mastercard is seeking a Specialist, B2B Marketing Operations to support growth of B2B marketing capabilities across Corporate Solutions, Transfer Solutions, and SME in the US. You will collaborate with internal teams, agencies, sponsorships, and external partners to design compelling activities, measure effectiveness, and refine strategy.

You will work with product, marketing, Sales/BD, and research teams to drive key messaging and ensure compliance, shaping events, campaigns, and thought