B2B Marketing Manager — Construction & Proposals Lead

Construction Material Testing; Arlington (VA); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive content and campaigns that generate conversations for business development.

The role focuses on producing measurable results through proposals and targeted marketing, with travel to markets as needed and collaboration with engineers and management.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy; has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, SEO, local listings, and analytics.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

AEC/construction knowledge

Content creation

Proposals development

Tools

CRM software

Web analytics tools

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive content and campaigns that generate conversations for business development.

The role focuses on producing measurable results through proposals and targeted marketing, with travel to markets as needed and collaboration with engineers and management.