B2B Marketing Manager - Construction & Engineering Growth

Construction Material Testing; Pearland (TX); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive campaigns across markets. You will collaborate with engineers to produce technical content and case materials that support business development.

The role focuses on measurable outcomes through website conversions, rankings, and lead generation, with emphasis on accuracy of brand messages and cross-channel consistency.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy and has built proposals or qualifications packages for professional services pursuits.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar with engineers who have the knowledge; create technical articles, project stories, and case material.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for new markets and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

AEC sector experience

Website analytics

CRM proficiency

Proposal writing

Tools

CRM

Content management system

Website stack

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and drive campaigns across markets. You will collaborate with engineers to produce technical content and case materials that support business development.

The role focuses on measurable outcomes through website conversions, rankings, and lead generation, with emphasis on accuracy of brand messages and cross-channel consistency.