B2B Marketing Manager — Website, SEO & Proposals

Construction Material Testing; Dallas (TX); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and search performance, manage the qualifications library, and drive campaigns that generate conversations for the business development team.

You will orchestrate content calendars with engineers, produce technical articles, update project sheets and proposals, and ensure consistent messaging across all public channels. This hands-on role links marketing to measurable outcomes.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy.
• Has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

Content strategy

Campaign management

Proposal development

Analytical thinking

Tools

CRM

Website analytics

CMS / content platform

Email marketing tools

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and search performance, manage the qualifications library, and drive campaigns that generate conversations for the business development team.

You will orchestrate content calendars with engineers, produce technical articles, update project sheets and proposals, and ensure consistent messaging across all public channels. This hands-on role links marketing to measurable outcomes.