B2B Marketing Manager – Construction & Geotechnical Growth

Construction Material Testing; Wasilla (AK); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own and optimize the company website and search program, develop the qualifications library, and drive campaigns for new markets. You will collaborate with engineers to publish technical articles and case material, and maintain a unified brand voice across channels.

The role emphasizes content creation, proposal development, and calendar-driven campaigns with measurable outcomes and annual bonus tied to targets.

Qualifications

• 5+ years in B2B marketing, with focus on AEC/ construction or industrial services
• Hands-on with a modern website stack, search analytics, and a CRM
• Writes clean, specific copy for proposals and marketing collateral
• Has built proposals or qualifications packages for professional services pursuits
• Organized and able to manage a calendar and deadlines

Responsibilities

• Own the company website and search program, including content, technical SEO, local listings, and analytics
• Build and maintain qualifications package, project sheets, resumes, and proposal templates
• Produce content calendar with engineers for technical articles, project stories, and case material
• Run campaigns (email, LinkedIn, trade events) for new markets and report results monthly
• Keep brand, messaging, and claims accurate across all public channels

Skills

B2B marketing

Website stack

Search analytics

CRM

Copywriting

Proposals/ qualifications

Calendar management

Tools

CRM

Analytics tools

Job description

Construction Material Testing is seeking a Marketing Manager to own and optimize the company website and search program, develop the qualifications library, and drive campaigns for new markets. You will collaborate with engineers to publish technical articles and case material, and maintain a unified brand voice across channels.

The role emphasizes content creation, proposal development, and calendar-driven campaigns with measurable outcomes and annual bonus tied to targets.