B2B Marketing Lead: Proposals, SEO & Content (AEC)

Construction Material Testing; Silver Spring (MD); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the company website, manage search performance, and oversee the qualifications library and proposal templates. You will coordinate content with engineers, run targeted campaigns, and report results monthly.

The role requires hands-on experience with a modern website stack, SEO, CRM, and strong copywriting to support business development in new markets. Travel may be involved as markets expand.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy; has built proposals or qualifications packages for professional services pursuits.
• Organized enough to run a calendar and curious enough to learn what a compaction test is.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce content calendar with engineers for technical articles, project stories, and case material.
• Run campaigns for markets the company is opening and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

Website analytics

CRM

Copywriting

Proposals

Calendar management

Tools

Website stack

Job description

Construction Material Testing is seeking a Marketing Manager to own the company website, manage search performance, and oversee the qualifications library and proposal templates. You will coordinate content with engineers, run targeted campaigns, and report results monthly.

The role requires hands-on experience with a modern website stack, SEO, CRM, and strong copywriting to support business development in new markets. Travel may be involved as markets expand.