B2B Marketing Lead: Website, Proposals & Campaigns

Construction Material Testing; Springfield (MO); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Materials Testing seeks a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and coordinate content with engineers. You will lead campaigns across email, LinkedIn, and events, driving measurable outcomes for new markets.

Expect 5+ years in B2B marketing (AEC/construction preferred), hands-on website/SEO skills, and strong copywriting. This is a hands-on role with travel between markets as needed.

Qualifications

• 5+ years in B2B marketing, with at least 2 in the AEC, construction, engineering, or industrial services sector.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy and has built proposals or qualifications packages.

Responsibilities

• Own the company website and search program; maintain content and analytics.
• Develop and manage the qualifications package, project sheets, resumes, and templates.
• Produce a content calendar with engineers; run campaigns and report results.

Skills

B2B marketing

AEC/Construction experience

Website stack & SEO

CRM proficiency

Proposal development

Tools

CRM

Analytics tools

Job description

Construction Materials Testing seeks a Marketing Manager to own the website and its search performance, manage the qualifications library and proposal templates, and coordinate content with engineers. You will lead campaigns across email, LinkedIn, and events, driving measurable outcomes for new markets.

Expect 5+ years in B2B marketing (AEC/construction preferred), hands-on website/SEO skills, and strong copywriting. This is a hands-on role with travel between markets as needed.