B2B Marketing Lead - Proposals & SEO (AEC)

Construction Material Testing; Evansville (IN); On-site; USD 75,000 - 100,000; Full time

Benefits offered by this job

Annual bonus

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, and local listings, while building the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.

You will generate a content calendar with engineers, run campaigns across email, LinkedIn, trade events and direct outreach, and ensure brand messaging remains accurate and consistent across all public channels.

Qualifications

• 5+ years in B2B marketing, with 2+ in AEC/construction/engineering/industrial services.
• Hands-on with a modern website stack, search analytics, and a CRM.
• Writes clean, specific copy and has built proposals or qualifications packages.

Responsibilities

• Own the company website and search program: content, technical SEO, local listings, and the analytics that show what is working.
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.
• Produce the content calendar - technical articles, project stories, and case material - with the engineers who have the knowledge.
• Run campaigns (email, LinkedIn, trade events, direct outreach lists) for the markets the company is opening, and report results monthly.
• Keep brand, messaging, and claims accurate and consistent across every public channel.

Skills

B2B marketing

AEC/construction/engineering

Website + SEO analytics

CRM experience

Copywriting

Proposal library

Calendar management

Tools

CRM software

Google Analytics

SEO tools

Job description

Construction Material Testing is seeking a Marketing Manager to own the website, SEO, and local listings, while building the qualifications package, project sheets, resumes, and proposal templates used on every pursuit.

You will generate a content calendar with engineers, run campaigns across email, LinkedIn, trade events and direct outreach, and ensure brand messaging remains accurate and consistent across all public channels.