B2B Marketing Lead - Construction & Geotechnical

Construction Material Testing; Phoenix (AZ); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the website and search program, develop the qualifications library, and drive content and campaigns across markets. You will collaborate with engineers on technical content and manage the proposal library for pursuits.

The role requires 5+ years in B2B marketing, strong analytics, and hands-on website/CRM experience. Occasional travel to markets and Sugar Land HQ is expected.

Qualifications

• 5+ years in B2B marketing in relevant sectors.
• Hands-on with a modern website stack and search analytics.
• Proficient in creating proposals and qualifications materials.
• Strong copywriting and calendar-driven planning.
• Organized and curious about markets and tests.

Responsibilities

• Own the company website and search program with analytics.
• Build and maintain qualifications package, project sheets, resumes, templates.
• Produce content calendar with engineers for technical articles and case material.
• Run campaigns (email/LinkedIn/trade events) and report monthly.
• Maintain brand and messaging across channels.

Skills

B2B marketing

SEO analytics

Copywriting

CRM

Website content management

Tools

CRM

Website analytics

Google Analytics

Job description

Construction Material Testing is seeking a Marketing Manager to own the website and search program, develop the qualifications library, and drive content and campaigns across markets. You will collaborate with engineers on technical content and manage the proposal library for pursuits.

The role requires 5+ years in B2B marketing, strong analytics, and hands-on website/CRM experience. Occasional travel to markets and Sugar Land HQ is expected.