B2B Industry Marketing Strategist for MSP/Cloud

Aktion Associates; Maumee (OH); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

401(k) plan

Bonus program

Job summary

Aktion Associates in the United States is seeking an Industry Marketing Specialist for MSP to drive marketing strategies that grow awareness, leads, and pipeline. You will develop content, manage multi-channel campaigns, and partner with sales and partners to translate technical solutions into compelling messaging.

You will plan demand generation programs across digital channels, measure results, and optimize ROI.

Qualifications

• 3–7 years of B2B marketing experience.
• Experience creating industry-focused marketing strategies that drive brand awareness and lead generation.
• Strong messaging and multi-channel content creation capabilities.

Responsibilities

• Develop target-market insights and messaging to drive growth and market position.
• Create and execute content programs across blogs, case studies, landing pages, email campaigns, webinars, social media, and sales assets.
• Plan and execute multi-channel demand generation campaigns to generate leads and pipeline.
• Collaborate with sales, leadership, partners, and customers to drive account engagement and revenue growth.

Skills

B2B marketing

Demand generation

Content creation

Campaign management

Analytics

Project management

Communication

Education

Bachelor's degree in Marketing or related field

Tools

CRM

Marketing automation

Analytics tools

Job description

Aktion Associates in the United States is seeking an Industry Marketing Specialist for MSP to drive marketing strategies that grow awareness, leads, and pipeline. You will develop content, manage multi-channel campaigns, and partner with sales and partners to translate technical solutions into compelling messaging.

You will plan demand generation programs across digital channels, measure results, and optimize ROI.