B2B Growth Strategy Lead — Remote

Lever, Inc.; Oregon; Remote; USD 110,000 - 135,000; Full time

Benefits offered by this job

Remote‑first culture

Unlimited PTO

100% paid parental leave

401(k) matching

Medical, Dental, Vision

Job summary

Wpromote seeks an Associate Director of B2B Media Strategy to lead enterprise and growth‑stage clients, translating complex goals into measurable marketing outcomes. You will shape integrated go‑to‑market strategies that connect media, operations, and revenue alignment across channels.

You will collaborate with channel specialists, client services, and analytics teams, bridging strategic vision with hands‑on execution in fast‑moving markets. Remote‑first culture with office hubs in major cities.

Qualifications

• 6–8 years of hands-on experience planning and optimizing multi‑channel B2B campaigns.
• Ability to translate business goals into measurable pipeline and revenue.
• Strong knowledge of ABM platforms and CRM/MAP systems.

Responsibilities

• Design integrated B2B go‑to‑market media strategies across paid, owned, and earned channels.
• Lead cross‑channel media efforts including Paid Search, Paid Social, and Programmatic.
• Align messaging with buyer journeys and coordinate with creative teams.
• Partner with client services to develop business reviews and insights.

Skills

B2B media strategy

ABM platforms

CRM/MAP integration

Analytics & measurement

Cross-functional collaboration

Tools

GA4

Adobe Analytics

GTM

The Trade Desk

DV360

LinkedIn Ads

Job description

Wpromote seeks an Associate Director of B2B Media Strategy to lead enterprise and growth‑stage clients, translating complex goals into measurable marketing outcomes. You will shape integrated go‑to‑market strategies that connect media, operations, and revenue alignment across channels.

You will collaborate with channel specialists, client services, and analytics teams, bridging strategic vision with hands‑on execution in fast‑moving markets. Remote‑first culture with office hubs in major cities.