B2B Growth & Marketing Coordinator

Superior Equipment & Supply Co.; Saint Francis (WI); On-site; USD 39,000 - 44,000; Full time

Job summary

Superior Equipment & Supply Co. is seeking a Business Development & Marketing Coordinator to turn new restaurant openings and projects into business opportunities.

You will research prospects, find decision-makers, initiate conversations, and manage follow-ups to build a robust sales pipeline. The role requires strong B2B development experience, ability to make outbound calls, and proficiency with Salesforce.

Qualifications

• Experience in B2B business development, prospecting, inside sales, or sales support.
• Confidence making outbound calls and communicating with business owners and purchasing professionals.
• Strong online research and contact-finding skills.
• Professional writing, organization, and attention to detail.
• Ability to manage multiple prospects and complete follow-ups consistently.
• Experience with Salesforce or another CRM.

Responsibilities

• Research new openings, remodels, expansions, and foodservice projects using company-provided leads and industry sources.
• Find and verify contact information for owners, purchasing managers, and project managers.
• Make outbound calls and send personalized emails to introduce Superior and identify customer needs.
• Execute our established 12-touch outreach and follow-up process.
• Schedule introductory calls, showroom visits, and sales meetings.
• Maintain accurate contacts, project details, outreach history, and next steps in Salesforce.
• Support targeted email campaigns, company introductions, promotions, project highlights, and customer events.
• Share qualified opportunities with the sales team and track follow-up progress.

Skills

Prospecting

Outbound calls

Research

CRM usage

Communication

Multi-tasking

Tools

Salesforce

Microsoft Office

Job description

Superior Equipment & Supply Co. is seeking a Business Development & Marketing Coordinator to turn new restaurant openings and projects into business opportunities.

You will research prospects, find decision-makers, initiate conversations, and manage follow-ups to build a robust sales pipeline. The role requires strong B2B development experience, ability to make outbound calls, and proficiency with Salesforce.