AVP, B2B Marketing & Client Growth

Financialnarrative; New York, Northern (NY, KY); Hybrid; USD 90,000 - 130,000; Full time

Job summary

Morgan Stanley is seeking an Assistant Vice President to support Morgan Stanley at Work marketing for Public and Private Equity compensation clients. The role partners with the Relationship Management team to retain and grow client value.

The position involves coordinating global surveys, cross-sell campaigns, and day-to-day operations, with a focus on data-driven marketing and cross-functional collaboration across technology, legal, compliance, and design teams.

Qualifications

• 5+years of experience with B2B Marketing in Financial Services industry.
• Equity compensation experience and knowledge is a plus.
• Advertising agency experience is a plus.
• Experience in running customer marketing and related multi-channel campaigns.
• Strong written communication skills with a focus on positioning marketing content to clients.
• Comfortable expressing thought provoking points of view that help to drive innovation.
• Comfortable in a fast-paced and evolving environment.
• Ability to tell cohesive and interesting stories internally and externally.
• An eye for quality and a close attention to detail.
• Strong project management skills; ability to handle multiple projects at the same time.
• Strong relationship building skills.
• Ability to work with cross-functional teams and make connections between them (technology, legal, compliance, communications, design etc.)

Responsibilities

• Coordinate and execute global survey program across B2B and B2C, including annual outreach and reporting coordination with key partners and vendors.
• Develop programs that help drive satisfaction and loyalty throughout the client relationship, partnering closely with servicing teams to create marketing assets.
• Support multi-channel campaigns that deepen relationships by providing value-add content to clients.
• Generate ideas and drive execution on segment marketing content for the customer journey (videos, social, articles, webinars, presentations).
• Analyze marketing efforts, including tracking performance metrics, identifying trends, making data-driven adjustments, and conducting data analysis from survey insights.
• Strategize and execute ways to recognize clients through gifting, awards, and other initiatives throughout the year and at milestones.

Skills

B2B Marketing

Equity compensation

Advertising agency

Multi-channel campaigns

Written communication

Thought leadership

Fast-paced environment

Storytelling

Attention to detail

Project management

Relationship building

Cross-functional collaboration

Job description

Morgan Stanley is seeking an Assistant Vice President to support Morgan Stanley at Work marketing for Public and Private Equity compensation clients. The role partners with the Relationship Management team to retain and grow client value.

The position involves coordinating global surveys, cross-sell campaigns, and day-to-day operations, with a focus on data-driven marketing and cross-functional collaboration across technology, legal, compliance, and design teams.