Automotive BDC Leader & CRM Growth Champion

Mike Bass Ford; Sheffield Township (OH); On-site; USD 60,000 - 100,000; Full time

Benefits offered by this job

Medical, dental, and vision plans

401(k) retirement plan

Life insurance

Vehicle purchase discounts

Paid holidays and PTO

Continuing education and training

Job summary

Mike Bass Ford-Mazda of Sheffield Village is seeking an experienced Internet/BDC Manager to lead the BDC team and optimize lead handling and digital engagement. The role focuses on developing lead processes, scripts, and follow-up strategies to boost sales efficiency.

The ideal candidate has automotive sales or management experience, strong communication skills, and the ability to manage digital marketing and CRM initiatives.

Qualifications

• Previous automotive sales and/or management experience is highly preferred.
• Excellent verbal/written communication, phone skills, and presentation skills are a must.
• Must have a valid Ohio license, a clean motor vehicle record, and the ability to pass a background check.

Responsibilities

• Manage all aspects of the BDC department and staff.
• Develop and implement the group’s lead process, including email templates and phone scripts.
• Oversee response to leads and ensure proper, professional follow-up.
• Manage digital technologies used for lead generation/handling (digital retailing and chat).
• Champion CRM and equity mining tools for the group.
• Assist with creating and tracking performance for sales and marketing efforts.
• Assist with managing digital marketing tools and strategies.

Skills

Automotive sales management

CRM proficiency

Tools

CRM software

Equity mining tools

Job description

Mike Bass Ford-Mazda of Sheffield Village is seeking an experienced Internet/BDC Manager to lead the BDC team and optimize lead handling and digital engagement. The role focuses on developing lead processes, scripts, and follow-up strategies to boost sales efficiency.

The ideal candidate has automotive sales or management experience, strong communication skills, and the ability to manage digital marketing and CRM initiatives.