Audience Insights & Analytics Strategist

Motion Recruitment; Chicago (IL); On-site; USD 55,000 - 85,000; Full time

Job summary

Motion Recruitment seeks an Audience Insights & Measurement Analyst to support advertising sales and audience strategy teams on site in Chicago, IL, on a 9-month contract. You will leverage Nielsen nPower and other measurement tools to uncover insights and craft data-driven narratives for business growth.

Collaborating with sales, research, and marketing, you will transform complex audience data into strategic recommendations and actionable insights, with opportunities to expand into

Qualifications

• Bachelor's degree in Marketing, Statistics, Data Science, or a related field.
• 2+ years of experience in media, marketing, audience measurement, or analytics.
• Experience in entertainment, media, advertising, broadcaster, publisher, or agency environments.
• Hands-on experience with Nielsen nPower.

Responsibilities

• Transform audience data into strategic recommendations for sales and marketing.
• Collaborate with sales, research, and marketing to tell data-driven stories.
• Develop executive-level presentations and client-facing insights.

Skills

Analytical reasoning

Storytelling with data

Advanced Excel

PowerPoint

Cross-functional collaboration

Strong communication

Education

Bachelor's degree in Marketing, Statistics, Data Science, or related field

Tools

Nielsen nPower

ComScore

MRI-Simmons

VideoAmp

iSpot.tv

Nielsen Media Impact

Job description

Motion Recruitment seeks an Audience Insights & Measurement Analyst to support advertising sales and audience strategy teams on site in Chicago, IL, on a 9-month contract. You will leverage Nielsen nPower and other measurement tools to uncover insights and craft data-driven narratives for business growth.

Collaborating with sales, research, and marketing, you will transform complex audience data into strategic recommendations and actionable insights, with opportunities to expand into