Associate Director, Data & Growth Strategy

Publicis Groupe; Plano (TX); On-site; USD 112,000 - 161,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Job summary

Publicis Groupe’s Constellation internal agency seeks an Associate Director of analytics and strategy to guide teams in data-driven growth across campaigns, site optimization, and testing strategy. You will work to surpass client goals and expand initiatives with innovative data approaches.

You will lead cross-functional collaboration, evaluate new data opportunities, and drive career growth within a fast-paced, client-focused environment.

Qualifications

• Minimum 7–9 years in analytics or strategy within an ad-related environment.
• Proven ability to manage multiple client projects and teams.
• Bachelor-level degree required; advanced degrees are a plus.

Responsibilities

• Partner with client and internal teams to implement data-driven marketing strategies.
• Expand client work through new approaches and scope.
• Evaluate new data opportunities and emerging technologies.
• Foster creative data usage to support Marketing activities.
• Oversee efficient project execution and team development.

Skills

Analytics

Strategy

Client leadership

Team management

Data analytics

Statistical learning

Digital data tech

AI tools familiarity

Education

Four-year college degree

Advanced degree

Tools

Google Analytics

DMPs

Digital pixel tracking

Site tagging

Job description

Publicis Groupe’s Constellation internal agency seeks an Associate Director of analytics and strategy to guide teams in data-driven growth across campaigns, site optimization, and testing strategy. You will work to surpass client goals and expand initiatives with innovative data approaches.

You will lead cross-functional collaboration, evaluate new data opportunities, and drive career growth within a fast-paced, client-focused environment.