Assistant Store Manager — Customer Experience & Ops

Boot Barn; Asheville (NC); On-site; USD 55,000 - 65,000; Full time

Job summary

Boot Barn in Asheville, NC is seeking an Assistant Store Manager to join our store leadership team. You will partner with the Store Manager to create a customer-focused environment and drive sales while upholding Boot Barn's Mission, Vision, and Values.

You will coach teammates on service, merchandising, and loss prevention, schedule effectively, manage inventory, and engage with the local community. The role demands a strong communicator, hands-on leader, and commitment to teamwork.

Qualifications

• Experience leading a store team and driving sales.
• Ability to coach partners and provide feedback.
• Strong customer service focus and relationship building.
• Familiarity with retail operations and loss prevention.

Responsibilities

• Lead partners to deliver a service and selling culture.
• Coach and review goals with partners and provide feedback.
• Collaborate with the Store Manager on schedules and procedures.
• Maintain inventory accuracy and storefront presentation.
• Support local community outreach and events.
• Ensure compliance with policies and time & attendance.

Skills

Leadership

Customer service

Coaching

Merchandising

Operations

Communication

Job description

Boot Barn in Asheville, NC is seeking an Assistant Store Manager to join our store leadership team. You will partner with the Store Manager to create a customer-focused environment and drive sales while upholding Boot Barn's Mission, Vision, and Values.

You will coach teammates on service, merchandising, and loss prevention, schedule effectively, manage inventory, and engage with the local community. The role demands a strong communicator, hands-on leader, and commitment to teamwork.