Assistant Store Coach: Lead & Develop Top Team

Rally House; College Park (MD); On-site; USD 31,000 - 45,000; Full time

Job summary

Rally House is hiring an Assistant Coach to support the Store Manager in delivering exceptional guest experiences and driving store results. You will own daily operations, lead training, and coach the team to maintain standards and a welcoming store environment.

You will collaborate with the Head Coach to attract and onboard talent, manage performance, and ensure safety and policy compliance while adapting quickly to changing priorities during peak events and local sports coverage.

Qualifications

• 3+ years of experience in retail.
• 1+ year in a supervisory or team lead role.
• Associates or Bachelor’s degree preferred.
• Availability to work 40 hours per week with open availability including daytime, nights, weekends, holidays, and local events.

Responsibilities

• Partner with the Head Coach to attract, hire, and onboard talent.
• Lead ongoing training and development plans for team members.
• Coach performance, document feedback, and support corrective actions.
• Build engagement through recognition, communication, and follow-up.
• Own execution of operational standards and routines.
• Validate Playbook adherence through observation and walkthroughs.
• Ensure compliance with safety, cash handling, and policy standards.
• Act as operational leader-on-duty in the Head Coach’s absence.
• Lead execution of visual directives and seasonal transitions.
• Ensure fixture flow and product placement drive sales and ease of shopping.
• Maintain store organization and back-of-house standards.
• Coach Team Captains and Teammates on visual expectations.
• Own service execution and customer experience standards.
• Observe the store through the customer lens and adjust in real time.
• Resolve complex customer concerns and ensure follow-up.
• Reinforce consistency of service behaviors across all shifts.
• Support payroll planning and labor optimization.
• Analyze store performance and take action to improve results.
• Lead execution of special events and hot markets.
• Drive daily, weekly, and monthly performance goals.

Skills

Retail leadership

Customer-centric

Coaching & development

Communication

Problem solving

Education

Associates or Bachelor’s degree preferred

Job description

Rally House is hiring an Assistant Coach to support the Store Manager in delivering exceptional guest experiences and driving store results. You will own daily operations, lead training, and coach the team to maintain standards and a welcoming store environment.

You will collaborate with the Head Coach to attract and onboard talent, manage performance, and ensure safety and policy compliance while adapting quickly to changing priorities during peak events and local sports coverage.