Americas ABM Lead: 1:1 & 1:Few Campaign Architect

Mendix; Boston (MA); À distance; USD 110 000 - 150 000; Plein temps

Avantages offerts par ce poste

Remote work

Family leave

Retirement plan

Commuter benefits

Paid time off

Outings & events

Training & development

Résumé du poste

Mendix is seeking an Account-Based Marketing (ABM) Manager for the Americas to drive the global ABM strategy across North America and Latin America. You will partner with regional Sales, BDR, CS, and Marketing to execute high-impact 1:1 and 1:few ABM programs that reflect Americas dynamics and accelerate account progression.

Aligned to a global strategy, you will adapt messaging, campaigns, events, and experiences to regional priorities while maintaining global consistency.

Qualifications

• Experience leading ABM programs for B2B software or tech companies.
• Strong cross-functional collaboration with Sales, BDR, CS, and Marketing.
• Familiarity with ABM tech stack (Demandbase, Qualified, Salesforce) and CRM/MA tools.

Responsabilités

• Execute Mendix’s global 1:1 and 1:few ABM programs across the Americas region.
• Adapt messaging, campaigns, events, and experiences to meet local market needs while maintaining global consistency.
• Partner with regional Sales, BDR, CS, and Marketing teams to drive meetings and pipeline.
• Localize campaigns with global teams for North American and Latin American markets.
• Coordinate multi-channel ABM programs across digital, outbound, events, and web personalization.
• Monitor engagement and performance, iterating based on data and sales feedback.

Description du poste

Mendix is seeking an Account-Based Marketing (ABM) Manager for the Americas to drive the global ABM strategy across North America and Latin America. You will partner with regional Sales, BDR, CS, and Marketing to execute high-impact 1:1 and 1:few ABM programs that reflect Americas dynamics and accelerate account progression.

Aligned to a global strategy, you will adapt messaging, campaigns, events, and experiences to regional priorities while maintaining global consistency.