ABM Campaign Leader – North America

Vertage Inc.; Atlanta (GA); Sur place; USD 90 000 - 130 000; Plein temps

Résumé du poste

Vertage Inc. is seeking a Campaign Manager (ABM) to own North America campaigns from ideation to measurement. You’ll turn revenue goals into strategy, plan, and hands-on execution, including 1:1, 1:few, and 1:many campaigns targeting key accounts.

You will lead cross-functional teams across content, product marketing, digital, field and events, and manage budgets, timelines and success metrics. This is a hands-on builder role for the NA region.

Qualifications

• 8+ years in B2B marketing or demand gen.
• Proven record owning multi-channel campaigns from strategy through execution.
• Hands-on paid media across channels such as LinkedIn and display.
• Practical AI fluency in marketing tools and workflows.
• Strong analytical skills: attribution, funnel metrics and decision making.
• Excellent communication of strategy, results and roadmap to senior leaders.

Responsabilités

• Architect and lead ABM programs (1:1, 1:few, 1:many) across prioritized accounts.
• Own campaign strategy and translate targets into goals, audiences, messaging and channel mix.
• Collaborate with sales to refine ICP and use intent data for micro-segmentation.
• Write briefs and project plans; manage budget, dates, dependencies and approvals.
• Execute paid media in-house; manage audiences, bids, and optimization; measure results.
• Use AI to improve research, messaging, personalization and reporting; maintain data quality.
• Set up and launch campaigns in HubSpot; integrate ABM/ads tech with the stack.
• Track engagement and pipeline impact; present dashboards and learnings to leadership.

Connaissances

ABM marketing

Multi-channel marketing

AI fluency

Paid media

Project management

Cross-functional leadership

Marketing automation

Analytics

Executive communication

Experimentation

Formation

Bachelor's degree

Outils

HubSpot

ABM platforms

CRM

Description du poste

Vertage Inc. is seeking a Campaign Manager (ABM) to own North America campaigns from ideation to measurement. You’ll turn revenue goals into strategy, plan, and hands-on execution, including 1:1, 1:few, and 1:many campaigns targeting key accounts.

You will lead cross-functional teams across content, product marketing, digital, field and events, and manage budgets, timelines and success metrics. This is a hands-on builder role for the NA region.