Remote ABM Manager for Strategic NA Accounts

Strada; Chicago (IL); Hybrid; USD 90,000 - 150,000; Full time

Benefits offered by this job

Health coverage

Wellbeing programs

Paid leave

Retirement plans

Learning opportunities

Job summary

Strada is seeking a strategic ABM Manager to activate targeted 1: few account-based programs for priority North America accounts. You will design and execute multi-channel plays across digital, email, events, and content, collaborating closely with sales, product marketing, and creative teams to align messaging and drive pipeline.

The role emphasizes translating account insights into personalized campaigns, monitoring engagement signals, and delivering measurable outcomes with platforms like

Qualifications

• Experience executing B2B ABM programs (1:few or 1:many), preferably in enterprise SaaS or professional services.
• Strong understanding of account segmentation, personas, customer journeys, and industry verticals.
• Excellent project management and organizational skills with the ability to manage multiple complex programs.
• Strong communicator who can simplify data, articulate recommendations, and influence stakeholders.
• Analytical mindset with experience interpreting engagement data and account signals to drive decisions.
• Collaborative team player with a proactive, solutions-oriented approach.

Responsibilities

• ABM Strategy & Program Execution Build and execute 1:few ABM programs for a defined list of strategic North America accounts.
• Develop targeted campaigns that drive engagement, progression, and expansion across prioritized buying groups.
• Identify account clusters, themes, and pain points to guide program design and messaging.
• Activate coordinated, multi-channel plays across digital, email, events, content, and sales touchpoints.
• Cross-Functional Collaboration Partner closely with sales to develop account plans, define shared objectives, and align on outreach strategies.
• Work with product marketing to ensure messaging, value propositions, and content align to industry, persona, and account needs.
• Collaborate with creative, digital, and demand generation team members to ensure cohesive, on-brand execution across touchpoints.
• Coordinate with Account Executives to align ABM plays with follow-up motions and opportunity development.
• Account Intelligence & Personalization Conduct research on each prioritized account including industry trends, organizational priorities, buying committee profiles, competitive landscape.
• Translate insights into personalized messaging, tailored content, and account-specific assets for marketing and sales use.
• Monitor engagement signals to adjust and optimize programs based on real-time account behavior.
• Measurement, Reporting & Optimization Track account engagement, program performance, and pipeline impact using platforms such as Demandbase, HubSpot, and Salesforce.

Skills

ABM programs

Account segmentation

Personas & journeys

Cross-functional collaboration

Project management

Strong communication

Data-driven decisions

Team player

Tools

Demandbase

HubSpot

Salesforce

Job description

Strada is seeking a strategic ABM Manager to activate targeted 1: few account-based programs for priority North America accounts. You will design and execute multi-channel plays across digital, email, events, and content, collaborating closely with sales, product marketing, and creative teams to align messaging and drive pipeline.

The role emphasizes translating account insights into personalized campaigns, monitoring engagement signals, and delivering measurable outcomes with platforms like