AI-Powered Marketing Architect for SaaS Platforms

Sunwatercapital; North Bethesda (MD); On-site; USD 90,000 - 130,000; Full time

Job summary

Sunwater Capital is seeking a technically fluent, AI-forward Marketing and Communications Manager to drive the commercial success of its growing portfolio of companies. This role spans four interconnected areas: legislative intelligence, civic data platform, AI-native science platform, and a nonprofit think tank dedicated to strengthening Congress's institutional knowledge.

The manager will develop and execute strategies for target audiences, manage content across written, audio, and video, and

Qualifications

• 5+ years of marketing experience in SaaS/AI or data-driven tech.
• Hands-on expertise with AI marketing tools and evaluating new tech.
• Experience engineering marketing automation systems incl. CRM workflows and nurture sequences.
• Proven track record with data products, analytics platforms, or AI-native tools.
• Strong quantitative and analytical skills for attribution, funnel analysis, and data-driven decisions.
• Proficiency with Salesforce and a broad range of marketing platforms.

Responsibilities

• Architect and manage AI-powered marketing stacks and automated campaigns.
• Design, implement, and optimize marketing automation for lead nurturing, scoring, and lifecycle management.
• Scale content production using AI tools for targeting, personalization, and efficiency.
• Build dashboards and translate data into growth insights for leadership.
• Manage SEO/SEM strategies with a technical understanding of on-page/off-page optimization.
• Ensure a cohesive, scalable martech stack through integrations and vendor management.

Skills

AI marketing tools

Marketing automation

Data analytics

CRM platforms

Growth marketing

Tools

Salesforce

HubSpot

Marketo

Pardot

Job description

Sunwater Capital is seeking a technically fluent, AI-forward Marketing and Communications Manager to drive the commercial success of its growing portfolio of companies. This role spans four interconnected areas: legislative intelligence, civic data platform, AI-native science platform, and a nonprofit think tank dedicated to strengthening Congress's institutional knowledge.

The manager will develop and execute strategies for target audiences, manage content across written, audio, and video, and