AI-Powered Growth Leader for HVAC Pros

WorkHero; Oregon; Hybrid; USD 140,000 - 220,000; Full time

Job summary

WorkHero is the AI back office for the skilled trades, starting with the $50B+ HVAC industry. We are growing and hiring a Head of Growth to scale our growth engine across HVAC contractors in the United States.

You will own the growth strategy, channels, and measurement, leading a bench of freelance specialists in paid media, content, and creative. You will determine budgets, optimize funnels, and drive efficient, repeatable growth at scale.

Qualifications

• Demonstrated growth experience building or scaling a repeatable acquisition motion.
• Strong analytical judgment to diagnose funnel issues and measure impact.
• Able to leverage AI and automation to improve workflows and outcomes.
• Ownership mindset with a track record of shipping content or fixing problems at early stage.

Responsibilities

• Own growth strategy, budget, channels, and measurement to generate qualified pipeline.
• Lead paid acquisition, conversion, and lifecycle improvements for website and landing pages.
• Coordinate with freelance teams for content, media buying, and creative execution.
• Ensure reliable attribution and integration with CRM systems (HubSpot).
• Build and maintain automation to enrich leads and manage follow-ups.

Skills

Growth experience

Analytical thinking

AI tooling

Ownership mindset

Creative mindset

Tools

Claude Code

Codex

Automation tools

Job description

WorkHero is the AI back office for the skilled trades, starting with the $50B+ HVAC industry. We are growing and hiring a Head of Growth to scale our growth engine across HVAC contractors in the United States.

You will own the growth strategy, channels, and measurement, leading a bench of freelance specialists in paid media, content, and creative. You will determine budgets, optimize funnels, and drive efficient, repeatable growth at scale.