AI-First Marketing Manager — Growth & Partnerships (Remote)

Puffy; Los Angeles (CA); Remote; USD 86,000 - 143,000; Full time

Benefits offered by this job

Remote work

Up to $5,000 learning budget

Comprehensive medical, dental, and vis

PTO + US holidays

Annual salary reviews

Job summary

Puffy, a market-leading D2C brand, seeks a Marketing Manager, AI-First, to turn consumer insights into campaigns, oversee AI-assisted creative briefs and scripts, and manage strategic affiliate partnerships. This remote role reports to the Director of Marketing and offers rapid growth through a direct path to leadership.

Ideal candidates have 5+ years in marketing, experience with D2C brands, and a strong grip on performance marketing. Flexible location and a remote-first culture are emphasized.

Qualifications

• 5+ years of marketing experience, including D2C e-commerce brands.
• Ability to develop performance marketing ideas and creative strategies from consumer insights.
• Understanding of digital advertising platforms (Meta, Google, Demand Gen).
• Ability to translate consumer insights into messaging and creative direction.
• Proven ability to work independently and drive projects to completion.

Responsibilities

• Turn consumer insights into campaigns and briefs that drive performance across channels.
• Manage exclusive strategic affiliate partnerships and coordinate activities with leadership.
• Develop briefs, concepts, and ad scripts for AI video generation, design, and content teams.
• Collaborate with paid channels to iterate on concepts based on performance feedback.

Skills

Marketing experience

D2C e-commerce

AI tools usage

Copywriting / scriptwriting

Independent project ownership

Tools

Meta Ads

Google Ads

AI-assisted tooling

Job description

Puffy, a market-leading D2C brand, seeks a Marketing Manager, AI-First, to turn consumer insights into campaigns, oversee AI-assisted creative briefs and scripts, and manage strategic affiliate partnerships. This remote role reports to the Director of Marketing and offers rapid growth through a direct path to leadership.

Ideal candidates have 5+ years in marketing, experience with D2C brands, and a strong grip on performance marketing. Flexible location and a remote-first culture are emphasized.