AI-Driven Growth Marketing Director

FundThrough; United States; Remote; USD 98,000 - 126,000; Full time

Benefits offered by this job

Stock options

Health benefits

Flexible work-from-home policy

Diverse team

Job summary

FundThrough is seeking an AI-forward Marketing Director to own demand generation, product and partner marketing, and client lifecycle programs. You will build a scalable growth engine across direct acquisition, embedded finance partnerships, and referrals, driving pipeline and funded revenue.

This hands-on leader will manage a lean contractor team and collaborate with Partnerships, Revenue, Product, and Client Success to translate marketing investments into measurable business results.

Qualifications

• 8+ years in B2B marketing with leadership experience.
• Proven track record scaling demand gen and revenue.
• Strong product marketing, messaging and GTM launches.
• Experience with AI tools and automation to improve outcomes.
• Ability to manage integrated programs across paid, organic and partner channels.

Responsibilities

• Own marketing-sourced pipeline and funded-client targets across channels.
• Run integrated demand-gen programs with a prioritized ROI framework.
• Lead positioning, messaging and go-to-market for multiple segments.
• Equip Sales and partners with compelling content and playbooks.
• Build scalable partner marketing with embedded finance and referrals.
• Drive lifecycle engagement and automated journeys for onboarding to expansion.

Skills

Demand generation

Product marketing

Partner marketing

Lifecycle marketing

AI tools & automation

Marketing automation

CRM / attribution

Leadership

Strategic messaging

Tools

Marketo

CRM

GA4

Databricks

ABM platforms

Job description

FundThrough is seeking an AI-forward Marketing Director to own demand generation, product and partner marketing, and client lifecycle programs. You will build a scalable growth engine across direct acquisition, embedded finance partnerships, and referrals, driving pipeline and funded revenue.

This hands-on leader will manage a lean contractor team and collaborate with Partnerships, Revenue, Product, and Client Success to translate marketing investments into measurable business results.