AI-Driven Creative Strategist for Fitness App Growth

iFIT; Central City (CO); On-site; USD 135,000 - 150,000; Full time

Job summary

iFIT is building an AI-first user acquisition team and seeks an AI Creative Strategist to lead the creative engine for paid acquisition of the iFIT app. You will decide what ads to make, produce them with AI tools, analyze results, and iterate weekly in collaboration with channel managers across Meta, TikTok, Google and Apple Search Ads.

You will drive both strategy and hands-on production, shipping new concepts every week, managing freelancers and ensuring brand alignment with data-backed

Qualifications

• Bachelor's degree in Marketing, Design, Communications or related field.
• 5+ years in performance creative or growth marketing with paid social ownership.
• Portfolio of ads with results showing what won and why.

Responsibilities

• Turn audience insight and performance data into hooks, angles and concepts for app acquisition.
• Own the creative testing roadmap with the Director of UA: what to test and order.
• Write acquisition messaging and copy for ads, app store creatives and paid landing pages.

Skills

Performance creative

Ad copywriting

Paid social

AI tooling

Education

Bachelor's degree in Marketing/Design/Communications

Tools

AI production tools

Standard design software

Job description

iFIT is building an AI-first user acquisition team and seeks an AI Creative Strategist to lead the creative engine for paid acquisition of the iFIT app. You will decide what ads to make, produce them with AI tools, analyze results, and iterate weekly in collaboration with channel managers across Meta, TikTok, Google and Apple Search Ads.

You will drive both strategy and hands-on production, shipping new concepts every week, managing freelancers and ensuring brand alignment with data-backed