AI Content Strategy Architect

Meta; New York (NY); On-site; USD 182,000 - 252,000; Full time

Job summary

Meta is seeking an AI Content Strategy Lead to embed content strategy into AI-powered marketing systems across the company. This strategic individual contributor role partners with Marketing Technology and creative teams to ensure content expertise is reflected in AI workflows.

The ideal candidate combines AI product leadership with deep content strategy experience, translating strategic requirements into scalable capabilities and governance, influencing leaders, and driving organizational

Qualifications

• 12+ years of experience in content strategy, content operations, AI product management, marketing technology, or related disciplines.
• Translate ambiguous business needs into strategic requirements for AI product roadmaps.
• Strong understanding of generative AI capabilities, governance, and implementation patterns.
• Experience defining requirements for AI or marketing platforms as a non-engineering stakeholder.
• Excellent written and verbal communication, with executive stakeholder influence.
• Experience driving organizational change and workflow transformation at scale.

Responsibilities

• Define and drive the long-term vision for AI-enabled content systems and workflows.
• Partner with Marketing Technology to translate strategy into clear requirements and success criteria.
• Design knowledge architecture for brand voice, audience context, and campaign intelligence for real-time AI use.
• Identify high-impact opportunities to improve content quality, speed, and alignment.
• Establish governance guardrails and quality controls for scalable AI content.
• Advise on the future of AI-enabled content strategy and investments across the organization.
• Measure business impact of AI-enabled content systems and communicate results.

Skills

AI content strategy

Cross-functional leadership

Governance frameworks

Strategic requirements

Executive influence

Job description

Meta is seeking an AI Content Strategy Lead to embed content strategy into AI-powered marketing systems across the company. This strategic individual contributor role partners with Marketing Technology and creative teams to ensure content expertise is reflected in AI workflows.

The ideal candidate combines AI product leadership with deep content strategy experience, translating strategic requirements into scalable capabilities and governance, influencing leaders, and driving organizational