AI-Driven Content Strategy Leader

Menlo Park (CA)

On-site

USD 182,000 - 252,000

Full time

14 days+

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Benefits offered by this job

Bonus

Equity

Benefits

Job summary

Meta is seeking an AI Content Strategy Lead to embed strategic content expertise into AI-powered marketing systems. This highly strategic individual contributor role partners across Marketing Technology and creative teams to ensure content know-how informs workflows and capabilities.

The candidate will translate strategic expertise into concrete requirements, influence platform roadmaps, and drive organizational transformation through cross‑functional collaboration, governance, and measurable

Qualifications

12+ years in content strategy or related disciplines.
Ability to translate ambiguous business needs into strategic requirements for AI products.
Experience influencing senior leaders and executives.
Strong understanding of generative AI capabilities, governance and implementation patterns.
Experience defining requirements or shaping roadmaps for AI or marketing platforms as a non-engineering stakeholder.

Responsibilities

Define the long-term vision for operationalizing Content Strategy through AI-powered marketing systems and workflows.
Partner with Marketing Technology teams to translate content strategy into clear requirements, priorities, and success criteria for the AI platform.
Design the knowledge architecture for customer insights, brand voice, audience context, messaging frameworks, and campaign intelligence for real-time AI access.
Identify high-impact opportunities where AI can improve content quality, consistency, speed, and strategic alignment.
Establish governance guardrails, evaluation frameworks, and quality controls for AI-generated content.
Advise on the future direction and investment in AI-enabled content strategy.
Measure and communicate the business impact of AI-enabled content systems.