Admissions and Marketing Director

Bellbrookrehab; Bellbrook, Northern (OH, KY); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive wages

401(k) plan

Paid time off

Positive work environment

Supportive leadership

Incentives

Job summary

Bellbrook Health and Rehab is seeking an Admissions and Marketing Manager to lead external sales strategies, build relationships with hospitals, physicians, and community partners, and drive census growth while ensuring compliance with applicable regulations.

The role emphasizes developing and implementing a cohesive sales plan, maintaining a robust referral network, and coordinating events to maximize admissions, with oversight by the Administrator and a commitment to quality patient care.

Qualifications

• Bachelor's degree preferred or an unencumbered nursing license in the state.
• Minimum 3 years of census development and occupancy management experience in a nursing home or related facility.
• Knowledge of nursing practices, medical procedures, and long-term care regulations.

Responsibilities

• Develops external sales strategies to meet census goals while ensuring regulatory compliance.
• Builds and maintains referral partnerships with hospitals, physicians, senior centers, home health agencies, hospices, and similar sources.
• Communicates facility services clearly to referral sources and community partners.
• Plans and executes calendar of events and outreach activities to drive admissions.
• Documents weekly results and reports calendar execution to supervisor/Administrator.
• Converts referrals into admissions through effective sales tactics and follow-up.
• Maintains current listing of referral partners and assigns responsibilities across territory.

Skills

External sales strategy

Relationship building

Census development

Regulatory compliance

Communication

Education

Bachelor's degree

Nursing license (state)

Job description

Job Title: Admissions and Marketing Manager

Location: Bellbrook Health and Rehab

Job Type: Full-Time

Salary: Negotiable

About Us

Bellbrook Health and Rehabis a skilled nursing and rehabilitation center located inBellbrook, OH. AtBellbrook Health and Rehab, our mission is simple: "To make a positive difference in the lives of those we serve by providing competent, compassionate and outcome-oriented care - every day."

Position Summary

The Admissions/Marketing Director implements an individual sales strategy to achieve census and occupancy management goals of the facility while also maintaining compliance in accordance with local, state and federal standards and regulations, established facility policies and procedures.

Key Responsibilities

• Plans, develops, organizes, and implements, an individual external sales strategy with a scheduled program of daily activities designed to achieve facility census goals while also maintaining compliance with current state and federal laws and regulations.

• Plans, develops and implements an external census sales strategy to personally build and maintain strong relationships with referral sources such as hospitals, physicians, senior centers, department of human resources, home health agencies, hospice, etc.

• Provides information to clearly share the services and offerings of the facility.

• Identifies opportunities with new referral partners/sources and develops sales strategies to build relationships and communicate the facility’s services and offerings. Submits monthly calendar to supervisor of events, visits, face to face, or personal activities by other means demonstrating the implementation of the census strategy/plan.

• Provides weekly documentation of the monthly calendar execution to supervisor.

• Develops and implements a sales strategy that leads to the conversion of referrals to admission status.

• Schedules routine events/activity with identified referral partners/sources and reports results to the Administrator.

• Follows the established geographic territory as outlined by the Administrator. Identifies opportunities for additional partnerships with entities such as physicians, community- based agencies, hospitals, hospices, etc.

• Develops and implements a sales strategy accordingly.

• Communicates and reviews this strategy with the Administrator as weekly, monthly, and as requested.

• Maintains a current, updated listing of referral partners/sources, locations and personal assignments at all times.

• Other duties as assigned.

Qualifications

• A bachelor's degree from an accredited college or university is preferred; or an unencumbered nursing license in the state.

• Valid driver's license in the state.

• Must have, as a minimum, three (3) years of experience with demonstrated success in census development and occupancy management in a nursing home, or other related health care facility.

• Knowledgeable of nursing and medical practices and procedures, as well as laws, regulations and guidelines pertaining to long-term care.

Benefits

• Competitive Wages and Benefits Package

• 401(K) Plan

• Paid Time Off

• Positive and compassionate environment

• Supportive Leadership team

• Additional incentives