ABM Strategy Architect - Senior Manager (Remote)

Ideals; United States; Remote; USD 150,000 - 210,000; Full time

Benefits offered by this job

Remote-first flexibility

Home workplace budget

Co-working expense coverage

Individual IT budget

Top-tier tech and AI-powered tools

Ideals Academy access

Learning & development support

Mental health support

20 days annual leave

Paid health-related time off

Referral program

Job summary

Ideals is seeking an architect-level ABM strategist to design and oversee the company’s account-based marketing framework for Tier 1 accounts across the US. You will partner with Sales, Integrated Campaigns, Digital, and Content, shaping regional plans and driving full-funnel, account-focused programs that sequence touchpoints to maximize meetings, opportunities, and revenue.

You will own segmentation, data foundations, campaign frameworks, and measurement, with a focus on readiness across teams

Qualifications

• 3+ years dedicated to ABM, within 5–6+ years across demand generation and/or field marketing in B2B SaaS
• Deep understanding of buying committees, deal cycles, and marketing’s role in enterprise motion
• Built ICPs and comprehensive account plans with tiering, research, and stakeholder mapping
• Full-funnel channel fluency across digital and offline activations, with judicious placement of each channel
• Ran intent-driven, highly-targeted digital programs turning signals into personalized campaigns
• Budget accountability with pipeline and revenue data to justify tactics
• Cross-functional collaboration with Sales Enablement and Product Marketing to arm Sales with ABM plays

Responsibilities

• Define segment priorities and shared targets with Sales to drive pipeline
• Design framework for account-selection, tiering, and stakeholder mapping
• Identify data gaps and close gaps across data intelligence and buying-committee mapping
• Create a repeatable ABM lifecycle from data to measurement
• Deliver multi-channel campaign frameworks and reusable asset library
• Ensure ABM readiness across content, digital, and product marketing
• Define dashboards and metrics to show sequenced engagement and pipeline influence

Skills

ABM

Demand generation

Field marketing

B2B SaaS

Campaign management

Tools

LinkedIn

Meta

Google

Job description

Ideals is seeking an architect-level ABM strategist to design and oversee the company’s account-based marketing framework for Tier 1 accounts across the US. You will partner with Sales, Integrated Campaigns, Digital, and Content, shaping regional plans and driving full-funnel, account-focused programs that sequence touchpoints to maximize meetings, opportunities, and revenue.

You will own segmentation, data foundations, campaign frameworks, and measurement, with a focus on readiness across teams