ABM Campaign Architect for Enterprise Accounts

Namely; Mountain View (CA); On-site; USD 90,000 - 130,000; Full time

Job summary

Namely is hiring an Account-Based Marketing Specialist to turn strategy into frontline campaigns and drive ABM programs for priority enterprise accounts. You will build segments, launch personalized experiences, and work with Sales to convert insights into action.

You’ll apply hands-on campaign execution across digital channels, monitor engagement, and continuously optimize with AI-powered tools. A collaborative, curious mindset helps accelerate results.

Qualifications

• 2–5 years in B2B Demand Generation, Digital Marketing or ABM.
• Hands-on campaign execution with attention to detail.
• Strong analytical, organizational and project-management abilities.
• Proactive, curious and collaborative mindset.
• Resourceful and eager to learn new tools and methods.
• Ability to own initiatives while partnering with Sales and Marketing.
• Interest in AI and emerging technologies; willing to experiment.

Responsibilities

• Build and launch 1:1, 1: few and 1: many ABX campaigns.
• Create account segments and buying-group audiences.
• Research accounts and identify triggers and insights.
• Activate campaigns across ZoomInfo, LinkedIn and other platforms.
• Support personalized ads, content, emails and landing experiences.
• Monitor intent, engagement and signals; optimize accordingly.
• Provide actionable insights to Sales and SDRs.
• Track performance, test approaches and iterate.
• Leverage AI and automation to speed research and execution.

Skills

ABM campaigns

Campaign execution

Analytical skills

Project management

AI curiosity

Tools

Clay

Claude

Copilot

ZoomInfo

Salesforce

Marketo

FullEnrich

Webflow

LinkedIn

Job description

Namely is hiring an Account-Based Marketing Specialist to turn strategy into frontline campaigns and drive ABM programs for priority enterprise accounts. You will build segments, launch personalized experiences, and work with Sales to convert insights into action.

You’ll apply hands-on campaign execution across digital channels, monitor engagement, and continuously optimize with AI-powered tools. A collaborative, curious mindset helps accelerate results.