ABM Marketing Lead for Enterprise Campaigns & ROI

Amazon Web Services (AWS); Arlington (VA); On-site; USD 80,600 - 141,100; Full time

Job summary

Amazon Web Services (AWS) is looking for an Account-Based Marketing (ABM) Manager in Arlington, VA, to design and execute impactful ABM programs targeting enterprise customers. The role requires strategic and hands-on ability to drive business outcomes through targeted marketing initiatives.

The ideal candidate will oversee ABM campaigns, build sales relationships, and analyze market data to optimize strategies. A strong background in managing budgets and executing cross-functional programs is essential. Aiming for excellence, AWS offers a dynamic environment with competitive salary packages.

Qualifications

• Experience building, executing, and scaling cross-functional marketing programs.
• Experience producing marketing promotional material for Owned & Operated channels.
• Experience managing budgets.
• Experience with data manipulation using Excel/Tableau.
• Experience partnering with sales on go-to-market initiatives.

Responsibilities

• Design and execute territory-specific ABM campaigns.
• Build and maintain strong relationships with sales teams.
• Analyze customer data and market trends.
• Create multi-channel marketing programs.
• Manage program budgets effectively.

Skills

Cross-functional program management

Budget management

Sales collaboration

Data analysis (Excel/Tableau)

Education

MBA

Tools

Excel

Tableau

Job description

Amazon Web Services (AWS) is looking for an Account-Based Marketing (ABM) Manager in Arlington, VA, to design and execute impactful ABM programs targeting enterprise customers. The role requires strategic and hands-on ability to drive business outcomes through targeted marketing initiatives.

The ideal candidate will oversee ABM campaigns, build sales relationships, and analyze market data to optimize strategies. A strong background in managing budgets and executing cross-functional programs is essential. Aiming for excellence, AWS offers a dynamic environment with competitive salary packages.