ABM Growth Architect

Cohesity, Inc.; Santa Clara (CA); On-site; USD 185,000 - 205,000; Full time

Benefits offered by this job

Health and wellness benefits

Vacation & holidays

401(k) retirement plan

Equity grants

Job summary

Cohesity, Inc. is seeking an ABM Manager to design and operationalize a comprehensive ABM framework spanning 1:1, 1:few, and 1:many programs.

You will partner with Sales, Product Marketing, Field Marketing and Demand Gen to deliver integrated campaigns across channels, targeting key accounts and accelerating pipeline. The ideal candidate has strong commercial acumen, the ability to influence senior stakeholders, and a self-directed approach to navigate complex organizations.

Qualifications

• Strong commercial acumen and ability to influence senior stakeholders.
• Self-directed with the ability to navigate complex organizations and deliver results.
• Professional English language proficiency for customer and internal communication.

Responsibilities

• Build and scale ABM strategy: Develop and launch a comprehensive ABM program from scratch, including segmentation, account selection, and program design across 1:1, 1:few, and 1:many motions.
• Align to revenue priorities: Partner with Sales leadership to identify target accounts, align marketing strategies to account plans, and support marketing pipeline targets and expansion goals.
• Execute integrated campaigns: Design and deliver multi-channel ABM programs leveraging digital, content, events, direct mail, and executive engagement to drive account penetration and engagement.
• Leverage ABM technology: Utilize platforms such as 6sense, Folloze, or similar tools to orchestrate campaigns, personalize experiences, and optimize performance - capturing the ROI on tooling we already own.
• Cross-functional collaboration: Work closely with Sales, SDRs, Product Marketing, and Field Marketing teams to ensure alignment, consistency in messaging, and seamless program execution.
• Personalization at scale: Create tailored experiences for key accounts while building scalable frameworks for broader segments.
• Performance measurement: Define success metrics, track engagement and pipeline impact, and continuously optimize programs using a data-driven approach.
• Executive influence: Present ABM strategies, performance insights, and growth opportunities to senior stakeholders, driving alignment and investment.
• Program management: Manage multiple concurrent initiatives with strong attention to detail, timelines, and outcomes.
• Demonstrated ability to leverage AI tools to enhance productivity, streamline workflows, and support decision making.
• Professional English language proficiency for customer and internal communication.

Skills

Executive influence

Program management

AI tools

English proficiency

Cross-functional collaboration

Tools

6sense

Folloze

Job description

Cohesity, Inc. is seeking an ABM Manager to design and operationalize a comprehensive ABM framework spanning 1:1, 1:few, and 1:many programs.

You will partner with Sales, Product Marketing, Field Marketing and Demand Gen to deliver integrated campaigns across channels, targeting key accounts and accelerating pipeline. The ideal candidate has strong commercial acumen, the ability to influence senior stakeholders, and a self-directed approach to navigate complex organizations.