Sales Manager

Tetra Pak; Fatih; On-site; TRY 350,000 - 650,000; Full time

Job summary

Tetra Pak is seeking a Sales Manager for the Market Operations Team in Istanbul, Turkey. You will drive end-to-end sales processes, manage key accounts and deliver targets across multiple business lines, while building strategic customer relationships and navigating complex negotiations.

Ideal candidates bring 5–7 years of B2B sales experience, a customer-centric mindset, and strong communication skills in English and Turkish, with a track record of closing deals and expanding existing accounts.

Qualifications

• 5-7 years of relevant experience in customer management/sales, B2B preferred
• Customer-centric mindset prioritizes long-term relationships over short-term gains
• Integrity and transparency in client interactions
• Resilience through long sales cycles and complex negotiations
• Continuous improvement mindset focused on processes and client needs
• Industry knowledge of packaging/materials trends and regulatory context
• Proven sales expertise with consultative selling and closing deals
• Strong negotiation skills for pricing structures and contracts
• Excellent communication tailored to diverse stakeholders
• Account management capability to grow existing accounts
• Language requirement: fluent in English and Turkish

Responsibilities

• Deliver financial targets for the allocated customers and team across 3 businesses
• Build and nurture customer relationships at all levels and execute account plans
• Accelerate the sales funnel through lead generation, qualification and timely opportunities
• Plan and forecast monthly for base materials, production and finances
• Understand and comply with Tetra Pak's commercial practices and code of conduct

Skills

Sales leadership

B2B sales

Lead generation

Relationship building

Negotiation

Account management

Communication skills

Industry knowledge

Problem solving

English and Turkish

Job description

At Tetra Pak we commit to making food safe and available, everywhere; and we protect what's good – protecting food, protecting people, and protecting the planet. By doing so we touch millions of people's lives every day.

And we need people like you to make it happen.

We empower you to reach your potential with opportunities to make an impact to be proud of – for food, people and the planet.

Job Summary

At Tetra Pak, the sales team is the engine that drives the global consumer reach of our packaging solutions. We’re seeking a qualifiedSales Managerwho can help keep this engine running with their own sales skills in our Market Operations Team. The ideal Sales Manager has deep experience with the entire sales process, excelling at lead generation, relationship building, negotiation and deal closing.The role is based inIstanbul, Turkey.

What you will do

• Financial Target Delivery:Deliver financial targets, 3 Businesses, for the allocated customers/ team. Understand & drive improvement actions to secure a profitable account/ sales area through timely portfolio, commercial actions & necessary competitiveness measures impacting project/ account management costs
• Customer relationships: Build solid understanding of customer’s business environment, strategy, financial perf./ value chain & operations, incl. their short & long-term ambitions
  • Build & cultivate strong understanding, relationship & alignment across all levels of Customer’s organization
  • Build & successfully execute account plans securing objective & time bound actions to generate, nurture and win opportunities.
  • Amplify customer’s voice by identifying gaps across customer touchpoints systematically driving proactive improvement actions and closing the loop with customers
• Accelerate Sales Funnel: Nurture opportunities & mobilize right resources based on customer’s needs, buying process & opportunity maturity (time & budget)
  • Lead Generation / Opportunity Identification both Outside-In (customer discussions, marketing campaigns, tenders etc.) & Inside-Out (market growth initiatives- BD plans/ new geographies/ new segments, contract renewals/ capacity expansion/ installed base management etc.)
  • Lead qualification and nurturing activities to accelerate time to win
  • Capture customer requirements accurately using different questioning techniques to configure solutions that maximize value for Customer & for Tetra Pak
• Planning & Forecasting: Monthly forecasting, for 3 businesses, to secure base material, production & financial planning
• Commercial Compliance: Understand & comply with Tetra Pak's Commercial practices framework, regulatory framework & general code of conduct.

We believe you have

• 05-07 years of relevant experience in customer management/sales. B2B experience is a plus.
• Customer-Centric Mindset: Prioritizes customer needs and builds long-term relationships, not just short-term sales.
• Integrity and Transparency: Operates with honesty and openness, fostering credibility with clients.
• Resilience and Persistence: The CEA Central Eurasia market often involves long sales cycles, urgent challenges and complex negotiations.
• Continuous Improvement: A growth mindset focused on improving processes, learning about new technologies, and understanding evolving client needs.
• Industry Knowledge: Understanding of the packaging industry, including materials, regulations, and trends. This can significantly enhance credibility when speaking with clients.
• Sales Expertise: Proven track record in B2B sales, with experience in consultative selling, lead generation, prospecting, and closing deals.
• Negotiation Skills: Strong ability to navigate complex pricing structures and contracts common in the packaging sector, ensuring value for both the client and the company.
• Communication skills: Clear, concise, and persuasive communication, with the ability to adapt messages to the technical or business-oriented needs of different stakeholders.
• Account Management: Capable of managing and growing existing accounts, fostering loyalty and repeat business.
• Problem-Solving Skills: Packaging solutions often need customization. The ideal candidate can diagnose client pain points and offer tailored solutions.
• Language requirements: Must be able to communicate in English and Turkish languages.

Bonus Skills

• Data Analysis: Ability to analyze sales data and client metrics to identify trends and translate them to opportunities for growth.
• Global Sales Experience: If the company has international reach, familiarity with cross-border logistics, tariffs, and regulations would be advantageous.

We Offer You

• A variety of exciting challenges with ample opportunities for development and training in a truly global landscape
• A culture that pioneers a spirit of innovation where our industry experts drive visible results
• An equal opportunity employment experience that values diversity and inclusion
• Market competitive compensation and benefits with flexible working arrangements

This job posting expires on 14 October 2026.

Diversity, equity, and inclusion is an everyday part of how we work. We give people a place to belong and support to thrive, an environment where everyone can be comfortable being themselves and has equal opportunities to grow and succeed. We embrace difference, celebrate people for who they are, and for the diversity they bring that helps us better understand and connect with our customers and communities worldwide.