Director of Commercial

JEN by Shangri-La; Turkey; On-site; TRY 2,000,000 - 3,200,000; Full time

Job summary

Shangri-La Bosphorus Istanbul seeks a Director of Commercial to shape and execute the hotel's revenue strategy, driving growth across all commercial functions and channels. You will lead Revenue Management, Distribution, Reservations, E-commerce, Sales and Marketing, identify new business opportunities, and strengthen relationships with key clients and partners to maximize market share and profitability.

You will mentor teams, champion data-driven decisions, and ensure alignment with financial

Qualifications

• Strong revenue management background with knowledge of e-commerce, distribution and digital marketing.
• Commercial leader capable of aligning multiple teams toward revenue goals.
• Fluent English and local language with excellent presentation skills.

Responsibilities

• Develop and execute the hotel's commercial strategy to maximize revenue and market share.
• Lead Revenue Management, Distribution, Reservations, E-commerce, Sales and Marketing teams toward common goals.
• Identify new business opportunities and strengthen relationships with key clients and partners.
• Drive growth via strategic pricing, demand management and distribution optimization.
• Analyze market trends and performance to enable data-driven commercial decisions.
• Boost channel profitability and digital marketing ROI while controlling distribution costs.
• Foster cross-department collaboration to deliver commercial success and meet budgets.
• Strengthen market positioning to enhance revenue, guest acquisition and retention.
• Build a high-performing team through leadership and coaching.
• Monitor KPIs and ensure forecasting accuracy and continuous improvement.
• Support achievement of short- and long-term financial goals through strategic planning.

Skills

Revenue Management

E-commerce

Distribution

Digital Marketing

Pricing Strategy

Forecasting

Leadership

Communication

Education

Bachelor's degree

Job description

Career Opportunities: Director of Commercial (176472)

Shangri-La has been creating joyful moments through heartfelt hospitality since 1971 — and that spirit continues to guide us today.
As we look ahead to new horizons, we invite you to be part of our growing Shangri-La family and make a meaningful impact on the world — through joy, shared purpose, and our Asian art of hosting.

In a city that straddles Europe and Asia, discover a luxury 5-star hotel that draws on influences of East and West in Shangri-La Bosphorus, Istanbul. This historical building sits in the Beşiktaş district, a short walk from the iconic Dolmabahçe Palace, and offers spectacular Bosphorus views. Find solace in chandelier-accented rooms and suites accentuated by soothing cool tones, inspired by palatial Ottoman glamour and Asian design elements.

About the Role

As a Director of Commercial, we rely on you to

• Develop and execute the hotel's commercial strategy to maximize revenue, profitability, and market share.
• Lead and align Revenue Management, Distribution, Reservations, E-commerce/Digital Marketing, Sales, and Marketing teams towards common commercial objectives.
• Identify new business opportunities and strengthen relationships with key clients, partners, and stakeholders.
• Drive profitable revenue growth through strategic pricing, demand management, business mix optimization, and effective distribution strategies.
• Analyze market trends, competitor activity, demand patterns, and business performance to make data-driven commercial decisions.
• Optimize channel profitability, distribution costs, and digital marketing ROI to maximize overall commercial performance.
• Ensure strong collaboration across departments to deliver commercial success and achieve budgeted results.
• Strengthen the hotel's market positioning and identify opportunities to enhance revenue generation, guest acquisition, and retention.
• Foster a high-performing commercial culture through leadership, coaching, and talent development.
• Monitor and optimize commercial KPIs, with a strong focus on revenue performance, forecasting accuracy, and continuous improvement.
• Support the achievement of the hotel's short-term and long-term financial goals through strategic planning and execution.

About You

• Has a strong Revenue Management background, combined with solid knowledge of E-commerce, Distribution, and Digital Marketing.
• Is commercially analytical and digitally savvy, with expertise in revenue strategy, pricing, forecasting, business mix optimization, channel profitability, distribution costs, and digital marketing ROI.
• Has the ability to align commercial functions and drive profitable revenue growth through a strategic and data-driven approach.
• Is an excellent presenter and communicator.
• Is self-driven, goal-oriented, and able to challenge the status quo.
• Upholds professional values, ethics, and integrity at all times.
• Enjoys crafting creative and best-fit solutions.
• Think outside of the box whilst leading change in the hotel.
• Preferably has a Bachelor's degree or relevant experience in a similar role.
• Understands the global market and local environment.
• Has relevant experience with an international luxury hotel.
• Communicates and writes with fluency in English (as well as the local language).
• Has strong interpersonal skills.

Why Join Us

• A workplace that values your passion and supports self-realization and personal growth.
• Structured learning and development pathways with real opportunities to advance your professional craft and leadership skills.
• Competitive benefits, recognition programs, and colleague stay/travel perks that reward your contribution and dedication.
• Teams that promote inclusion and respect, value diversity, and foster a secure environment where everyone can thrive

We are an equal opportunity employer. Applications from all qualified candidates are welcomed. All information provided by applicants will be treated in and used only for recruitment purposes.

We appreciate your interest in joining us. Please note that only successful candidates will be contacted.