Digital Marketing Strategist: Paid Ads & Growth Analytics

BRANDEFENSE; Çankaya; On-site; TRY 30,000 - 50,000; Full time

Job summary

BRANDEFENSE is seeking a Digital Marketing Specialist to enhance our digital marketing efforts. The role involves managing paid advertising campaigns, utilizing analytics for strategy, and engaging on social media platforms.

The ideal candidate should possess a Bachelor’s degree in Business or Marketing, with at least 3 years of experience in performance marketing. Proficiency in English and Turkish along with a goal-oriented approach is essential.

Qualifications

• At least 3 years of experience in performance marketing & analytics in Digital Marketing.
• Utilize analytics tools to drive strategy.
• Experience with ad optimization and growth strategies.

Responsibilities

• Manage paid advertising campaigns on platforms like Meta and Google.
• Analyze campaign data using Google Analytics 4 (GA4).
• Implement SEO and SEM strategies for improved visibility.
• Foster engagement on social media platforms.
• Manage advertising budgets efficiently.

Skills

Performance marketing & analytics

Google Analytics GA4

Social media management

SEO and SEM

Content marketing

Proficiency in English and Turkish

Education

Bachelor’s degree in Business, Marketing or related field

Tools

Google Ads

Facebook Business Ads Manager

HubSpot

Semrush

Job description

BRANDEFENSE is seeking a Digital Marketing Specialist to enhance our digital marketing efforts. The role involves managing paid advertising campaigns, utilizing analytics for strategy, and engaging on social media platforms.

The ideal candidate should possess a Bachelor’s degree in Business or Marketing, with at least 3 years of experience in performance marketing. Proficiency in English and Turkish along with a goal-oriented approach is essential.