Digital Media Partnerships & Branding Specialist-Turkish Speaker

Primebase; Turkey; On-site; TRY 180,000 - 300,000; Full time

Job summary

PrimeBase is seeking a Digital Branding Specialist to strengthen our brand's digital presence across platforms and campaigns. You will manage partnerships with digital publishers, coordinate advertising and content campaigns, and support content distribution on Instagram, X, and Google.

You will monitor performance, identify new collaboration opportunities, and contribute to more effective, measurable marketing activities while ensuring brand consistency and messaging across channels.

Qualifications

• 4+ years in digital marketing or branding.
• Strong understanding of social media advertising and digital publishing platforms.
• Experience managing partnerships, campaigns, or publisher collaborations.
• Analytical skills to track performance metrics and prepare reports.
• Ability to manage multiple campaigns with excellent attention to detail.

Responsibilities

• Plan and manage advertising partnerships with social media platforms and digital publishers.
• Coordinate banner placements and content campaigns across Instagram, X, and Google.
• Develop reposting and engagement strategies to increase reach on X.
• Collaborate on Meta advertising campaigns to improve reach and performance.
• Monitor campaign performance and prepare regular reports.

Skills

Digital marketing

Brand management

Social media advertising

Analytical skills

Communication

Project coordination

Education

Degree in Digital Marketing

Tools

Google Analytics

Semrush

Google Ads

Meta Ads

Job description

Welcome to PrimeBase, where innovation meets technology to transform ideas into reality! We are a forward-thinking software development company dedicated to crafting cutting-edge solutions that revolutionize industries and streamline operations.

At PrimeBase, we believe in the power of innovation to drive progress. Our team of skilled engineers, designers, and visionaries is passionate about creating user-centric software that empowers businesses to thrive in the digital age.

ABOUT THE ROLE

We are looking for a Digital Branding Specialist to strengthen our brand's digital presence, increase brand awareness, and expand our reach across digital platforms.

In this role, you will manage partnerships with digital publishers and social media platforms, coordinate advertising and content campaigns, and support content distribution across channels such as Instagram, X, and Google. You will also monitor campaign performance, identify new collaboration opportunities, and contribute to making our digital marketing activities more effective and measurable.

KEY RESPONSIBILITIES

• Plan and manage advertising and content partnerships with social media platforms and digital publishers.
• Coordinate banner placements, content publications, and livestream partnerships across Instagram, X, and Google-related publishing channels.
• Develop and coordinate reposting and engagement strategies to increase content visibility and reach on X.
• Collaborate with publishers and content creators on Meta advertising campaigns to improve campaign reach and performance.
• Research new digital platforms, publishers, advertising formats, and collaboration opportunities relevant to the brand.
• Monitor the performance of campaigns and partnerships, analyze results, and prepare regular performance reports.
• Track key performance indicators, including impressions, reach, engagement rate, click-through rate (CTR), and return on investment (ROI).
• Ensure all campaigns and publications are executed accurately and on schedule, checking content, visuals, links, and publishing details.
• Coordinate with Social Media, Creative, Affiliate, and Product teams to ensure smooth campaign execution.
• Identify operational challenges and recommend improvements to increase efficiency and campaign effectiveness.
• Ensure consistency in brand identity, tone of voice, and messaging across all digital channels.
• Contribute to the content creation process, ensuring that content aligns with the brand identity and communication guidelines.
• Monitor brand awareness and visibility through branded search volume, brand mentions, sentiment analysis, and share of voice.
• Evaluate brand awareness before and after campaigns to assess their impact and identify opportunities for improvement.

REQUIREMENTS

• At least 4 years of relevant experience in digital marketing, digital branding, social media advertising, or a related field.
• Solid understanding of social media advertising, digital marketing, and digital publishing platforms.
• Experience managing partnerships, advertising campaigns, content distribution, or publisher collaborations.
• Strong analytical skills, with the ability to track performance metrics, interpret data, and prepare reports.
• Strong organizational and follow-up skills, with excellent attention to detail.
• Ability to manage multiple campaigns and priorities simultaneously.
• Strong communication and collaboration skills when working with internal teams and external partners.
• Proactive approach to researching new platforms, digital trends, and advertising opportunities.
• Intermediate level of English.
• Intermediate to advanced computer skills, including proficiency in Excel or Google Sheets.
• Understanding of brand positioning, brand identity, and consistent brand communication across digital channels.
• Familiarity with brand awareness measurement, social listening, sentiment analysis, and share of voice metrics is an advantage.
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• Ability to assess digital content alignment with brand guidelines and communication objectives.
• Experience working with digital publishers, influencers, livestream partnerships, and content distribution networks

PREFERRED QUALIFICATIONS

• Degree or relevant certifications in Digital Marketing, Brand Management, Social Media Advertising, or a related field.
• Familiarity with tools such as Google Analytics, Semrush, Google Ads, Meta Ads, and social media analytics platforms.